Fan engagement consultant Mark Bradley visits Singapore to experience the razzmatazz of ONE Championship.
McDonald’s corporate director of sports marketing in Latin America, David Grinberg, talks about his journey from a sports journalist to the head of sponsorship activation for the 2016 Olympic Games.
Nike veteran Peter Ruppe is the man behind Brand Jordan, one of sport’s most iconic marketing campaigns. Now he has been charged by Under Armour to take on his former employers in the footwear space. He spoke to Matt Cutler.
Michael Johnson is one of history’s most decorated athletes, with four Olympic and eight World Championship gold medals. He now runs Michael Johnson Performance (MJP), and has launched a new line of travel bags with luxury goods brand Dom Reilly.