Europe

Sportfive brokers deal with hotel search platform Trivago, adding yet another German brand to former Liverpool manager's sponsorship portfolio.

TV4 Media, the Telia-owned broadcasting company, is to become the exclusive rights-holder of Sweden's top two football divisions from 2026, ousting Warner Bros. Discovery in the process.

The International Ski and Snowboard Federation (FIS) has won over one of its strongest critics in its battle to centralise media rights, striking an agreement with Svenska Skidförbundet (SFF), the Swedish …

Cost-cutting measures and price increases are paying dividends at Viaplay, after the Nordic media group recorded a small operating profit for the third quarter of 2024

Luxury fashion brand Chanel has made its first foray into sport sponsorship by becoming title sponsor of The Boat Race

Infront Bettor is selling betting video rights to the top two tiers of Dutch football after striking a deal for the Eerste Divisie to add to its acquisition of rights to the top-tier Eredivisie

The French Rugby Federation handed rights to the Elite 1 league to Canal+ this season while also collaborating on its match scheduling.

Former Serie A title sponsor Telecom Italia (TIM) has agreed sponsorship deals with rivals AS Roma and SS Lazio, continuing the telco’s new club-by-club strategy.

The Irish government is lobbying Uefa to host more matches at Euro 2028 after the withdrawal of funding for the rebuild of Northern Ireland's proposed venue, Casement Park in Belfast

The German Football League's stalled domestic rights sales process will resume on November 25, as it races to get all contracts in place before year-end in the wake of the legal challenge by DAZN.

Despite loaning funds to help Le Coq Sportif fulfil its Paris 2024 kit supply commitments, the French National Olympic and Sports Committee (CNOSF) and French Paralympic and Sports Committee (CPSF) have chosen to renew with the embattled sportswear brand.

The Belgian Pro League has extended the deadline for responses to its domestic media rights tender at the behest of broadcasters lining up bids.

Juventus has filled one of the vacant positions on its men's team shirt, announcing global asset management firm Azimut as the new sleeve sponsor while TikTok has upgraded to shirt sponsor of the club's women's team.

Betway Scores has become the sleeve sponsor of Fiorentina in a deal with the Serie A side that took effect earlier this month

Wrexham, the League One side owned by Hollywood actors Ryan Reynolds and Rob McElhenney, has further developed its commercial and communications structure with the hire of Rob Faulkner from the European…

BeIN Sports and Uefa have both issued statements maintaining that there are no payment issues related to Euro 2024 rights in France in response to a newspaper report in the country yesterday (Monday)

European Leagues, Spain's LaLiga and Fifpro Europe today (Monday) formally filed a complaint with the European Commission, challenging Fifa’s handling of the international match calendar through its e…

Domestic coverage of next month’s Billie Jean King Cup finals from Málaga will be shown by Movistar Plus, the pay-television arm of Spanish telco Telefónica.