Europe

Features

The Bundesliga’s head of APAC Kevin Sim is deep in talks with potential media-rights partners for the cycle from 2020-21. Kevin McCullagh talks to him about his expectations for the market.

SportBusiness Soccer has gone live with leading clubs from Europe’s major leagues already signed-up as clients.

Football has embraced social media in a huge way, but will its focus on digital technology undermine grassroots participation? Frank Dunne asks if the game is in danger of eating itself and looks at what Uefa is doing to prevent this.

Data-led fan engagement platform Fortress and Barclays have developed a new universal payment scheme at Aston Villa FC, aiming to deepen the connection between a club and its fans and open up whole new commercial revenue opportunities in the process.

克罗地亚队在赢得2018年戴维斯杯冠军后庆祝。

F1迈凯伦车队与巴西石油经协商后同意解除技术合作及赞助关系。

周日进行的一级方程式美国大奖赛在法国免费数字地面频道TMC上的平均观看人数达到了93.6万人。

从2020年9月开始,英国体育品牌茵宝将为英格兰橄榄球联合会提供装备,尽管在日本橄榄球世界杯的最后一周里,现任装备供应商Canterbury的销量十分强劲。

苏珊娜·迪内奇将卸去美国媒体动物星球频道全球总裁一职。去年,这位探索传播高管曾接近取代理查德-斯丘达莫尔,成为英超CEO。

周三对阵热那亚的比赛中,意甲俱乐部尤文图斯身穿着由阿迪达斯和滑板品牌Palace联合打造的特别款主场球衣。

English Football League club owners face a near-impossible dilemma. Pushing for the Premier League can risk a club’s entire future, but focusing on sustainability can see a club swallowed up by the pack. SportBusiness Professional spoke to three English club owners, each with distinct ambitions, about why they took the plunge and how they intend to succeed.

English Football League club owners face a near-impossible dilemma. Pushing for the Premier League can risk a club’s entire future, but focusing on sustainability can see a club swallowed up by the pack. SportBusiness Professional spoke to three English club owners, each with distinct ambitions, about why they took the plunge and how they intend to succeed.

Adam Nelson takes a closer look at how, through its sponsorship of the Women's Tennis Association, SAP's technology aims to analyse in-match performance.

English Football League club owners face a near-impossible dilemma. Pushing for the Premier League can risk a club’s entire future, but focusing on sustainability can see a club swallowed up by the pack. SportBusiness Professional spoke to three English club owners, each with distinct ambitions, about why they took the plunge and how they intend to succeed.

When Andrea Radrizzani bought Leeds United in 2017, the club was in dire straits. It’s now pushing for promotion to the Premier League, but the cost of competition means the clock is ticking. Radrizzani doesn’t want to own a Championship club much longer.

Despite NBA commissioner Adam Silver’s best efforts, the wound from Daryl Morey’s pro-Hong Kong protest tweets will have lasting repercussions on the future of basketball in China, not least among fans and sponsors. Industry insiders in China tell SportBusiness about Chinese sentiment on the ground.

Health insurance provider Vitality has developed a reputation for promoting participation and inclusivity in sport through its extensive sports sponsorship portfolio. Chrissy Fice, brand director for Vitality UK, explains the company’s sponsorship strategy.

British volleyball is scheduled to break new ground next week (October 22) when the London-based IBB Polonia London club faces HAOK Mladost Zagreb away in the CEV Champions League