Tennis
LTA claims UK first with TikTok streaming for Billie Jean King Cup
Video streaming platform TikTok will provide live coverage of a sports event in the UK for the first time after agreeing a deal with the Lawn Tennis Association to cover this weekend’s Billie Jean King C…
AELTC planning 8,000-capacity ‘Parkland Court’
The All England Lawn Tennis and Croquet Club (AELTC) has spelled out its ‘Tennis in an English Garden’ vision, outlining that a new 8,000-capacity show court will be part of its expansion plan.
ATP and WTA add new events in Parma, Cleveland
Italy has further enhanced its presence on the Association of Tennis Professionals’ calendar through the launch of a new tournament in Parma, while the Women’s Tennis Association is set to stage a new…
FFT launches European rights sales process for French Open
The French Tennis Federation has announced an invitation to tender for broadcast rights in Europe to the French Open from 2022
SuperTennis expands coverage through two-year Sky Italia deal
SuperTennis, the free-to-air channel owned by the Italian Tennis Federation (FIT), has reached an agreement with pay-television broadcaster Sky Italia that includes live coverage of 12 ATP tournaments…
Innsbruck and Turin join Madrid as Davis Cup Finals hosts
The International Tennis Federation (ITF) has today (Monday) revealed changes for the staging of the 2021 Davis Cup Finals, with Innsbruck and Turin joining Madrid as host cities
Martini Ip | Women’s sport presents opportunities for brands in Asia-Pacific
Women’s tennis, cricket, rugby and football will provide powerful sponsorship platforms for brands in the Asia-Pacific region in coming years, argues Martini Ip, account director, CSM Sport & Entertainment, Hong Kong
Billie Jean King Cup embraces esports with Tennis Clash deal
The International Tennis Federation (ITF) has agreed a deal with Wildlife Studios, the developer of mobile game Tennis Clash, to launch an esports event surrounding this year’s Billie Jean King Cup tournament.
French Open postponed as FFT seeks optimum attendance strategy
The French Tennis Federation (FFT) has today (Thursday) announced that this year’s French Open will be postponed by a week in an effort to maximise fan attendance.
ATP Tour agrees four-year deal with online retailer Tennis-Point
The ATP Tour has agreed a four-year deal with online retailer Tennis-Point, which sees the brand become the official racket sports products retailer of the tour until 2025
ServusTV acquires French Open rights in Germany in grand slam first
ServusTV has acquired rights in Germany for the French Open in 2021, the first time the free-to-air commercial broadcaster has held grand slam tennis rights in the country
Betway becomes Miami Open official sports betting partner
Global gaming operator Betway has secured a deal to become the official sports betting partner of the Miami Open, which takes place from March 22-April 4 at Hard Rock Stadium.
Wimbledon ‘likely’ to go ahead with reduced capacity and no queue
The All England Lawn Tennis and Croquet Club (AELTC), the organiser of the Championships, Wimbledon, has released a statement detailing its intentions for the 2021 edition of the grand slam, saying that…
ServusTV bolsters German tennis portfolio with two domestic events
Free-to-air commercial broadcaster ServusTV has acquired rights in Germany for the upcoming Stuttgart Open and German Open tennis events
Rivals Stats Perform and Sportradar team up on WTA data delivery
Stats Perform has teamed up with fellow sports media and betting data provider Sportradar to deliver official data from the Women’s Tennis Association (WTA) for the latter’s in-play tennis odds and tra…
TV2 Denmark secures long-term WTA rights amid Tauson interest
Commercial broadcaster TV2 has sealed a long-term deal for Women’s Tennis Association rights in Denmark as it looks to capitalise on emerging Danish talent.
Kings Highway Media distributes UK Pro League globally in wider River Media tie-up
River Media Partners, the UK-based media rights consultancy, has agreed a “strategic partnership” with Kings Highway Media that will involve the US-based media rights and brand distribution consultancy han…