Asia

Running
Sponsorship & Marketing

The Shanghai Half Marathon has ditched plans to give runners Adidas-branded t-shirts for the event, which is to be held this Sunday, in a move thought to be a response to the sportswear brand's stance…
Motorsport
Media

Indonesian state-owned broadcaster TVRI has signed a deal with electric motor racing series Formula E to show the remaining races of the 2020-21 World Championship
Football
Media

Chinese football-focused digital platform Dongqiudi has acquired non-exclusive live streaming rights for the Chinese Super League in a three-season deal starting with the upcoming 2021 season
Multi-Sport
Events

Calling off the Tokyo 2020 Olympics is still an option if they are “no longer possible”, a senior politician from Japan’s ruling party has said. T
Basketball
Data

Sports data and technology company Genius Sports has signed an exclusive international streaming and data rights deal with Japanese basketball’s B.League.
Multi-Sport
Industry Moves

K Madhavan has been appointed president of The Walt Disney Company India and Disney-owned pay-television platform Star India
Multi-Sport
Events

The tide of negative Japanese public opinion over the staging of the Tokyo 2020 Olympic Games during the Covid-19 pandemic will turn, International Olympic Committee vice-president John Coates has said
Football
Attendance

The Chinese Super League will allow fans into just over half of the 112 games planned for the first phase of the new season, set to kick off on April 20
Football
Media

Chinese streaming platform and internet giant Tencent has acquired media rights in China for the Chinese Super League for the next three seasons, 2021 to 2023
Football
Media

Mediapro Asia, an arm of the international rights agency and production group, is finalising a deal for Chinese Super League international media rights for the three seasons from 2021 to 2023, SportBusiness…
Football
Sponsorship & Marketing

European football governing body Uefa is launching regional sponsorship packages in China and the US market for its flagship Uefa Champions League tournament
Multi-Sport
Events

The International Paralympic Committee has followed the International Olympic Committee in announcing substantial cuts to the number of people it will accredit as guests for Tokyo’s postponed summer Ol…
Cricket
Media

Internet search giant Google will show Indian Premier League match highlights this year via its Web Stories feature under a tie-up with Indian media group Disney Plus Hotstar
Esports
Media

Esports tournament organiser Blast Premier has reached eight new international media rights deals for the 2021 season
Multi-Sport
Events

China has completed a 10-day testing programme for the 2022 Beijing Winter Olympics and Paralympics in a bid to gauge how it can prevent the spread of Covid-19 during the event
Golf
Sponsorship & Marketing

Lexus has signed a deal to become the official automotive sponsor of the HSBC Women’s World Championship golf tournament.
Football
Media

The Saran Media Group agency has extended its agreement with Uefa, European football’s governing body, for broadcast rights to its club competitions in Azerbaijan, Kazakhstan, Kyrgyzstan, Tajikistan a…