United Kingdom
Features
“It’s like a wave that hits you” | British Olympic federations on their commercial preparations for the Games
British Gymnastics chief executive Jane Allen, British Swimming chief executive Jack Buckner and UK Athletics chairman Chris Clark discuss their organisations' plans for the final run-in ahead of Tokyo 2020 and explain how to ensure a strong commercial return from the Olympic Games.
DAZN’s ‘logical’ interest in UK launch is hard to square with commercial realities
Rumours are swirling around DAZN's potential interest in a UK launch, but market conditions must be perfect for profitability to be a realistic goal. Callum McCarthy reports on the possibility of the streaming service getting off the ground in the country where it is based.
Aston Villa looking to turn fan engagement into commercial revenue with new loyalty card scheme
Data-led fan engagement platform Fortress and Barclays have developed a new universal payment scheme at Aston Villa FC, aiming to deepen the connection between a club and its fans and open up whole new commercial revenue opportunities in the process.
欧洲体育拿下英国及北欧地区的戴维斯杯决赛转播权
克罗地亚队在赢得2018年戴维斯杯冠军后庆祝。
巴西总统强势干预，巴西石油与迈凯伦解约
F1迈凯伦车队与巴西石油经协商后同意解除技术合作及赞助关系。
BBC lands rights to ISL London, finals deal struck in Japan
This weekend’s final regular-season event from the International Swimming League, the new franchise-based competition, is to be streamed live by the BBC, the UK public-service broadcaster.
Premier Sports takes to netgem.tv in carriage deal
UK subscription broadcaster Premier Sports has widened its reach by agreeing a carriage deal with streaming service netgem.tv.
The tie-up will allow netgem
Labour makes Cricket World Cup free-to-air TV pledge
Labour has said the Cricket World Cup will be added to the UK’s ‘crown jewel’ list of sporting events reserved for broadcast on free-to-air television, if the party returns to power in next month’s general…
SeatGeek breaks into cricket market with Lord’s deal
US-headquartered ticketing company SeatGeek has moved into the cricket market by agreeing a multi-year deal to ticket Lord’s Cricket Ground in London.
坎特伯雷的英格兰橄榄球装备销量激增，2020年茵宝接手
从2020年9月开始，英国体育品牌茵宝将为英格兰橄榄球联合会提供装备，尽管在日本橄榄球世界杯的最后一周里，现任装备供应商Canterbury的销量十分强劲。
迪内奇将离开探索传播，曾接近出任英超CEO
苏珊娜·迪内奇将卸去美国媒体动物星球频道全球总裁一职。去年，这位探索传播高管曾接近取代理查德-斯丘达莫尔，成为英超CEO。
Andrea Radrizzani: “I’m good to go up, it would be great. Otherwise, I need to consider other options.”
English Football League club owners face a near-impossible dilemma. Pushing for the Premier League can risk a club’s entire future, but focusing on sustainability can see a club swallowed up by the pack. SportBusiness Professional spoke to three English club owners, each with distinct ambitions, about why they took the plunge and how they intend to succeed.
Carol Shanahan: “The pros were to help the community, the cons were that we were getting robbed!”
English Football League club owners face a near-impossible dilemma. Pushing for the Premier League can risk a club’s entire future, but focusing on sustainability can see a club swallowed up by the pack. SportBusiness Professional spoke to three English club owners, each with distinct ambitions, about why they took the plunge and how they intend to succeed.
Dale Vince, Forest Green Rovers: “It was two years before we had all the skeletons out of the closet.”
English Football League club owners face a near-impossible dilemma. Pushing for the Premier League can risk a club’s entire future, but focusing on sustainability can see a club swallowed up by the pack. SportBusiness Professional spoke to three English club owners, each with distinct ambitions, about why they took the plunge and how they intend to succeed.
Radrizzani ready to ride again, but for how much longer?
When Andrea Radrizzani bought Leeds United in 2017, the club was in dire straits. It’s now pushing for promotion to the Premier League, but the cost of competition means the clock is ticking. Radrizzani doesn’t want to own a Championship club much longer.
The NBA’s burnt bridges in China won’t be mended easily
Despite NBA commissioner Adam Silver’s best efforts, the wound from Daryl Morey’s pro-Hong Kong protest tweets will have lasting repercussions on the future of basketball in China, not least among fans and sponsors. Industry insiders in China tell SportBusiness about Chinese sentiment on the ground.
Q&A | Chrissy Fice, brand director, Vitality UK
Health insurance provider Vitality has developed a reputation for promoting participation and inclusivity in sport through its extensive sports sponsorship portfolio. Chrissy Fice, brand director for Vitality UK, explains the company’s sponsorship strategy.
IBB Polonia London blaze a trail for British volleyball
British volleyball is scheduled to break new ground next week (October 22) when the London-based IBB Polonia London club faces HAOK Mladost Zagreb away in the CEV Champions League
The Athletic: Friend or Foe?
Jon Tibbs, chairman and founder of JTA considers the impact of The Athletic’s first move outside its US homeland.
British horse racing needs ‘collaborative approach’ to overcome decline in media and betting revenues
With a decline in media and betting revenues associated with the closure of multiple retail bookmakers on the cards, Ben Cronin looks at how senior stakeholders in British horse racing will react to this threat.
Paddy Power’s Save Our Shirt campaign offers positive message but struggles to balance risk and reward
Never knowingly understated, Irish bookmaker Paddy Power's latest marketing activation ended up garnering a £50,000 fine for one of its partner clubs. Adam Nelson takes a look at the story behind the betting company's 'unsponsorship' of five UK football teams, and whether the campaign can maintain relevance and visibility throughout the season.
Women’s Football: Attributing Value Matters – Sally Horrox, Y Sport
We’re still some way off financial sustainability but it is clear that this has been the year in which women’s football finally secured its rightful place in the spotlight.
Women’s Super League title sponsorship reinforces Barclays’ status as ‘financial partner of football’
Barclays global head of sponsorships and media, Tom Corbett, tells Adam Nelson why the bank has stepped up its association with football by signing a record-breaking title partnership with the Women's Super League.
Surrey’s post-World Cup T20 sales fuel continuing ambivalence for The Hundred
Surrey County Cricket Club has seen a surge in ticket sales thanks to England’s victory in the ICC Cricket World Cup and a new family zone at the Kia Oval. Chief executive Richard Gould talks to Ben Cronin about the club's commercial successes and offers his take on the ECB Hundred.
ICC targets younger audiences with digital-first, data-led broadcasting approach
Adam Nelson reports on how the International Cricket Council revamped its broadcast coverage ahead of the 2019 Cricket World Cup, focusing on storytelling to attract new audiences and break digital engagement records
The challenge facing the next Premier League chief executive: media-rights growth has stalled
The search to replace Premier League chief executive Richard Scudamore, who announced his resignation over a year ago, has proved arduous. Frank Dunne looks at the issues surrounding media-rights growth and the challenges Scudamore's succesor should expect.
Twenty things we learned at the London Sports Decision Makers Summit
After launching in Miami this spring, the Sports Decision Makers Summit – from SportBusiness and Sportel – came to London's Rosewood hotel on July 9-10. This is what we learned from our expert speakers.
ECB hopes Cricket World Cup momentum fuels enthusiasm for The Hundred
The 2019 ICC Cricket World Cup has demonstrated that there is a significant market for the ECB's new competition, The Hundred, according to its managing director, Sanjay Patel. He tells Adam Nelson how the ECB intends to capitalise on England's stunning World Cup victory and extend the sport's moment in the sun well beyond this summer.