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The £14.95 price point of pay-per-view Premier League matches led to dismay from fans and sports industry executives alike, as the Premier League, Sky and BT scrambled to protect the value of pay-television. Callum McCarthy reports.

Despite the cancellation of the NFL International Series this year, the league has managed to boost its presence in the UK with the renewal of its deals with Sky Sports and the BBC and new partnerships with Channel 5 and MTV. Adam Nelson speaks to NFL UK managing director Alistair Kirkwood.

Umbro's head of sports sponsorship in the UK, Sam Lucas tells SportBusiness how Umbro will leverage its kit supply agreements with the RFU and Bristol Bears to help achieve its aim of becoming the "number one brand" in rugby.

Take Us Home: Leeds United has spent two years documenting the club's attempts to return to the Premier League. Chief executive Angus Kinnear tells Adam Nelson how the series has helped to attract sponsors and investors as well as engage new fans.

Umbro’s return to rugby – in the form of its four-year kit supply deal with the Rugby Football Union – came into effect earlier this month, but it very nearly didn't happen. Matthew Williams examines what the union and the sportwear manufacturer hope to get out of the agreement.

Adam Nelson talks to stakeholders from across women's sport about the impact of the pandemic and how the sector is well-placed to rebound thanks to a healthy revenue mix

When a veteran coach says a new rule is destroying his enjoyment of the game it’s a warning about damage to the product at a critical time for sport

Fears of overcrowding in pubs and on public transport has moved the UK government to postpone spectator trials after Covid-19 cases rose sharply in the country, but rights holders and clubs feel sport has been unfairly singled out. Callum McCarthy reports.

Ben Kensell, chief operating officer at Norwich City, tells Adam Nelson about how the commercial structure he has put in place offers the club a platform to bounce straight back after its relegation from the Premier League.

Covid-19 may have proved too much for 23 Capital, but business is booming for other lenders in the football finance sector.

Barney Francis, the former managing director of the UK division of Sky Sports, has suggested the Covid-19 crisis has exposed the business models of some of the OTT streaming services operating in the sports sector but says there are plenty of reasons to be optimistic about the industry. Ben Cronin reports.

Self-confessed 'Olympophile' Lee Gibbons, managing director of the Sport Unlimited agency, explains why the values and strategies attached to Olympic sponsorships translate so well to today's market in response to the Covid-19 pandemic.

Rugby League World Cup 2021 chief executive officer Jon Dutton details how the Rugby League World cup are looking to transcend the traditional audience of rugby league when the tournament is held in England…

The Fifa Master is Europe's best postgraduate sport management degree.

Pierre Ducrey was part of the third intake of students on the CIES Fifa Master, which he graduated with distinction in 2003. He was appointed as Olympic Games operations director in March 2020, having joined the International Olympic Committee as an intern shortly after finishing his Masters degree.

As part of this year’s Postgraduate Rankings, SportBusiness is highlighting some of the most important and impactful research to have been produced and published by the institutions we survey. The CIES Fifa Master takes place across three European universities – Neuchâtel in Switzerland, Milan’s SDA Bocconi, and De Monfort in Leicester, England. Professor Martin Polley, director of the International Centre for Sports History and Culture at De Montfort, discusses how Fifa Master students at the school have taken a lead on anti-racist research in sport.

Dr Razan Baker graduated from Brunel University London with a PhD in sports sciences in 2014 and was appointed director of international communication at the Saudi Arabian Olympic Committee in 2020.

As the ties between universities and sports organisations grow closer and educational institutes continue to look for new ways to strengthen their connections to industry, SportBusiness takes a look at…

While the Covid-19 pandemic has inevitably touched almost every aspect of modern life, the two sectors with which this publication is concerned were arguably among the hardest hit