Mixed Martial Arts

The Ultimate Fighting Championship has announced a six-month sponsorship agreement with Drink West, the Sydney-based beer brand founded by UFC fighters Tai Tuivasa and Tyson Pedro, covering Australia

Asian combat sports promotions ONE Championship and Fairtex Fight Promotion have announced a “long-term agreement” that will see the organisations stage a series of Muay Thai tournaments in Thailand.

South Korean media group CJ ENM has secured exclusive rights to the Ultimate Fighting Championship in South Korea as part of a “multi-year” agreement with the mixed martial arts promotion.

Gaming platform development company adds to roster of sports partners

MMA entity to compete at venue first developed for upstart basketball league

Asian mixed martial arts promotion ONE Championship has secured a five-year rights deal with Amazon Prime Video in the United States and Canada

Viaplay, the subscription streaming service operated by Nordic Entertainment (Nent) Group, has added the National Hockey League and Poland-based MMA promotion KSW to its offering in the UK

Global sports streaming service DAZN has acquired exclusive rights to the Professional Fighters League in Japan and Spain as part of a season-long agreement with the mixed-martial arts promotion

BT Sport is on the verge of striking a multi-year renewal to continue its coverage of the Ultimate Fighting Championship in the UK and Ireland, warding off interest from DAZN and Sky, SportBusiness understands

Viaplay, the subscription streaming service operated by Nordic Entertainment (Nent) Group, has secured platform-neutral exclusive rights to the Professional Fighters League in all Nordic and Baltic countries,…

Asian mixed martial arts promotion ONE Championship has appointed the sports and entertainment agency Talisman to identify new commercial opportunities in markets outside of Southeast Asia

Disney-owned ESPN Africa has acquired exclusive rights to the Professional Fighters League in sub-Saharan Africa, ahead of the start of the season on April 20

Ultimate Fighting Championship has expanded its sponsorship agreement with condom brand Trojan

Indonesia-based streaming service Mola has acquired exclusive rights to the Professional Fighters League in Italy, Singapore, Malaysia and Indonesia as part of a “multi-year” deal with the mixed-martial art…

The Ultimate Fighting Championship will hold its first ever numbered event in Singapore later this year. UFC 275 will be staged at Singapore Indoor Stadium on June 12

Viaplay, the streaming service operated by Nordic Entertainment (Nent) Group, has further enhanced its combat sports coverage across its active markets by agreeing rights deals with Enfusion and Invicta…

Vietnamese telco FPT has secured exclusive rights in Vietnam to the Professional Fighters League, as part of a season-long agreement with the four-year-old mixed martial arts promotion