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Can Chinese viewership help the Tour de Langkawi to fiscal health?
Malaysia’s UCI-certified Tour de Langkawi has long struggled with raising enough revenue to cover costs, but a path to break even may lie through China. SportBusiness’ Asia editor Kelvin Tan reports.
Super Bowl LIV sees historic ticket demand, fueled in part by On Location Experiences
Eric Fisher takes a look at the ticketing market ahead of this Sunday's Super Bowl in Miami.
Roger, meet Greta | Sport needs to address its sustainability problem
In the wake of climate activists asking if tennis star Roger Federer actively supports the destruction of the planet, Ben Cronin asks what sport can do to minimise its environmental footprint and mollify its critics.
Asian interest in Superbowl LIV dulled by bad timing and lack of local stars
Beyond Australia, the Superbowl evokes little interest with Asian sport fans, due to scheduling and a lack of local stars plying their trade in the NFL. Can short form content and clips help? John Duerden investigates.
China’s sporting riches still out of reach for NFL
The NFL’s decision to pitch its marketing to Chinese sports fans in lifestyle terms doesn’t seem to be working yet, according to Chen Yaolin.
Arizona Cardinals to host NFL regular-season game in Mexico in 2020
The National Football League has announced the Arizona Cardinals as the home team for the NFL’s regular-season game at Mexico City’s Estadio Azteca in 2020.
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IHF awards 2025 Men’s World Championships to Croatia, Denmark and Norway
The International Handball Federation (IHF) Council has awarded the hosting rights to the 2025 Men’s Handball World Championships to Croatia, Denmark and Norway.
USA Cricket pushes forward with T20 league plans
USA Cricket has unveiled plans to create a Minor League Cricket Twenty20 tournament this summer, with the intention of establishing a fully professional Major League Cricket competition in the future.
Transparency key for Salt Lake City’s Winter Olympic bid
Officials behind a potential bid for Salt Lake City to host the 2030 or 2034 Winter Olympic and Paralympic Games have pledged to make the process transparent and frugal
Understanding the Sports Data Challenge
What you need to know to survive the next decade
Ahead of Super Bowl LIV, Miami sets sights on hosting NFL showpiece again by 2030
Miami will stage the Super Bowl this week for the first time in 10 years. Bob Williams looks at the measures officials are taking to ensure the city doesn't wait so long to host the prestigious event again.
World Snooker Tour looks to global future with rebrand
The World Snooker Tour revealed a new corporate identity and name at the start of this year as it marked ten years of ownership by Barry Hearn's Matchroom Sport. The rebrand is intended to see it towards another decade of international growth, with China, India and the Middle East on snooker's radar.
NBA to rotate Europe game across continent after first Paris fixture
After a nine-year stint at London's O2 Arena, the NBA is taking its annual European regular-season game to the French capital, in a match-up between the Hornets and Bucks. Going forward, the event will be taken around the continent, moving from city to city on a regular basis. Bob Williams reports.
Mud, sweat and tears | Where did it go wrong for Tough Mudder?
At its zenith, Tough Mudder posted a $10m profit, but the company now finds itself subject to bankruptcy proceedings in the US. Ben Cronin asks how it got to this point and whether a likely sale to rival Spartan can save it.
2020 Youth Olympics give Lausanne chance to take lead in driving ‘new Games’ era
Lausanne is home to dozens of sports organisations but, until recently, its event-hosting capabilities and ambitions have been relatively modest. How will the 2020 Winter Youth Olympic Games change the landscape? Bradley Rial reports.
Patching-up with athletes, proving health benefits to hosts – what 2020 holds for World Athletics CEO Jon Ridgeon
World Athletics faces many challenges in increasing the exposure and awareness of the sport beyond its traditionally affluent participant base. Chief executive John Ridgeon tells Kelvin Tan what their gameplan for 2020 is, and why Asia matters.
Tax exemptions and increased demand drive 16-per-cent growth of Chinese winter sports economy
China’s winter sport industry is booming ahead of the Beijing 2022 Winter Olympics. But the pace of development has created challenges for the Chinese state, from environmental and real estate policy to a lack of technical nous.
New Orleans uses Sugar Bowl to bring College Football Playoff title game to city
College football's showpiece event is often a loss-making venture for its hosts but the generosity of the Sugar Bowl has brought this year's game to the Mercedes-Benz Superdome.
A 2021 Club World Cup can deliver on both Chinese and Fifa ambitions
Why Fifa has chosen to host the 2021 Club World Cup in China, and how the competition is a step forward towards China's football ambitions. Zhang Dan reports.
Velon’s anti-trust case against UCI highlights shifting sands of rights-holder and governing body relations
When Velon announced that it had filed an anti-trust case with the European Commission against the UCI, in September, it exposed a fault line that had long been threatening to send shockwaves through cycling. Adam Nelson speaks with the organisation's chief executive, Graham Bartlett, about the implications of the case for the sport.
NHL All Star Game will further lift spirit of St. Louis after Stanley Cup glory
Four years after National Football League team owner Stan Kroenke relocated the St. Louis Rams to Los Angeles amid bitter acrimony, the Missouri city has firmly regained its civic pride and status as a major league sports town in the United States.
Tokyo 2020’s promise to be “the most innovative” Olympics in history takes shape
In the third of a trilogy of interviews with the Tokyo 2020 organising committee, SportBusiness speaks to Hideyo Hirata, head of the innovation promotion office and deputy executive director of technology services.
Beijing 2022: two years away but political and commercial challenges abound
The organisers of the Beijing 2022 Winter Olympics have adopted a less-is-more approach to their domestic sponsorship programme. Zhang Dan reports on their progress in becoming the first city to host both the summer and winter Games.
Beneliga discussion surfaces again, but is more of a symptom than a solution
The ever-growing influence of Europe’s top-five leagues is squeezing the life out of professional football in Europe’s lowlands. Callum McCarthy examines the commercial pros and cons of a merger between the Dutch Eredivisie and the Belgian Pro League.
How the Bundesliga courted its Indonesian fanbase with Jakarta experience
The German Bundesliga runs live fan experience events in markets around the world to nurture its international fanbases. SportBusiness attended the Bundesliga Experience Jakarta in November to see how such an events is put together.
Kelvin Tan | Asean still needs the SEA Games, its regional Olympics
Kelvin Tan, SportBusiness' Asia editor, on why the SEA Games remain as relevant as ever.
Reliability the watchword as Los Angeles takes long run at the Olympics
The unusually long build-up to Los Angeles’ Olympics has given the city the opportunity to build a sporting strategy that drives benefits for a society. Bradley Rial reports.
New roadmap for Indian football seeks to lead ISL, I-League clubs to financial stability
After years of wrangling, a new roadmap has established the new Indian Super League as the top tier of Indian football ahead of the older I-League. But while the relatively glamorous competition has already improved Indian football off the pitch, there are major challenges ahead as clubs who participate continue to suffer financial losses and big clubs on the outside are yet to commit. John Duerden reports.