Media

Latest Features

Nickelodeon's broadcast of the NFL wild card game between the New Orleans Saints and Chicago Bears represents the latest – and most technically-advanced – attempt yet by the NFL and its media partners to attract younger fans.

Asia-Pacific sports industry insiders share their personal reflections on a tumultuous 2020, and their hopes and ambitions for the year ahead.

Soccer remained the world's most valuable sport Baseball saw 39

Sportrecs has already forged a network of partners and media outlets spanning multiple regions. However, 2020 is just the start of the platform’s aggressive expansion plans

Lega Serie A has today (Friday) published its invitation to tender for broadcast rights in the Middle East and North Africa from 2021-22 to 2023-24, offering a region-wide package and individual packages…

The Crew, a new Netflix sitcom focused on a small Nascar Cup Series team, will be released on February 15, the day after the stock car racing series' season-opening Daytona 500 race

Nicolas de Tavernost, chairman of M6, has written to France’s Professional Football League (LFP) proposing the French free-to-air commercial broadcaster as a short-term solution to the top-tier Ligue 1…

Jurie Roux, chief executive of South Africa Rugby, has pushed back against proposals from the country’s broadcast regulator, ICASA, that would impose restrictions on media-rights contracts.

Features

Triller co-owner Ryan Kavanaugh tells SportBusiness how the Tyson-Jones fight came together and how the social media platform is looking to use live sports to compete in the short-form digital space.

SportBusiness regional editors Eric Fisher, Kevin McCullagh and Ben Cronin look back at those rights-holders and properties that adapted best to a year of disruption for the sports industry

Ben Wright, chief commercial officer for the English Football League, explains what the league has learnt from streaming more games on its iFollow service and how the league has targeted the fast-food sector to shore up revenues during this year's lockdown

SportBusiness speaks to Louis Liu, secretary general of the Chinese Football Association, about China's ambitions to become a football superpower.

At extremely short notice, MLS moved its Western Conference Semifinal game between Sporting Kansas City and Minnesota United back a day to gain coverage on the main Fox network. League executive Seth Bacon tells Bob Williams how the switch happened.

SportBusiness speaks to Alex Rice, chief rights officer at Stats Perform, about the sports data and analytics company's recent deal with the Women's Tennis Association, and what the agreement aims to accomplish.

There is evidence that the sun is setting on a Western-dominated era for the sports industry in Asia, and that the coming years will be much more locally-driven, SportBusiness Asia senior analyst Kevin McCullagh says.

SportBusiness US Editor Eric Fisher explores how the American media and entertainment giant is at the fulcrum of large-scale change across the sports industry

Saul 'Canelo' Álvarez has departed his deal with Golden Boy Promotions, tearing up his 10-fight deal with DAZN in the process after only two events. Callum McCarthy explores how the boxer made himself a free agent.

SportBusiness speaks with Asia-Pacific industry insiders about the increased urgency of sport adopting data-driven business practices in the Covid and post-Covid worlds. Tom King reports.

Ingrid Silver, partner in the global entertainment and media industry group of international legal firm Reed Smith, predicts the sports that could command a commercial premium following the Covid-19 pandemic.

The Sinclair-owned outlet continues its rapid rise by becoming the exclusive home of the ATP Tour in US and debuting an international streaming service. Bob Williams reports.

Verizon-owned digital sports media outlet looks to be aggressive in areas such as legalized wagering, 5G mobile networks, and virtual reality. Yahoo Sports general manager Geoff Reiss discusses the company's efforts with SportBusiness US Editor Eric Fisher

Martyn Turze, consumer research account director at Publicis Sport & Entertainment, highlights 11 key points from the agency's internal discussions on pay-per-view Premier League matches conducted via the team’s Whatsapp group.

The influence of traditional sports executives is growing at esports rights-holders, leading to deeper partnerships with legacy media companies. Callum McCarthy reports.

The International Swimming League is still targeting profitability “within three or four years” despite being heavily impacted by the pandemic, its managing director and head of commercial operations, Hubert Montcoudiol, tells SportBusiness.

SportBusiness' Kevin McCullagh looks at the shifts in consumer behaviours and the value of sport as a media product

The £14.95 price point of pay-per-view Premier League matches led to dismay from fans and sports industry executives alike, as the Premier League, Sky and BT scrambled to protect the value of pay-television. Callum McCarthy reports.

Despite the cancellation of the NFL International Series this year, the league has managed to boost its presence in the UK with the renewal of its deals with Sky Sports and the BBC and new partnerships with Channel 5 and MTV. Adam Nelson speaks to NFL UK managing director Alistair Kirkwood.