Esports

South Korea-based esports team T1 Entertainment & Sports has appointed CAA Sports, the Los Angeles-based international marketing agency, as its exclusive sponsorship and endorsement representative

The Sportfive agency has strengthened its relationship with Fnatic by becoming the official sales agency for the London-based esports organisation on future global partnerships

The Infront agency has agreed a multi-year deal with esports company Epulze to operate and establish a new tournament series in Southeast Asia

The International Olympic Committee and the Singapore National Olympic Council have announced they are “exploring the possibility” of staging a “festival of virtual sports and gaming” in Singapore next ye…

Blast Premier, the esports tournament organiser, has started the host selection process for its 2023 season and will work with The Sports Consultancy (TSC) to identify candidate cities

Berlin-based esports team G2 Esports is the most influential overseas esports outfit on Chinese social media platforms, according to the latest edition of the Esports Red Card Report by digital agency…

The Global Esports Federation has appointed the IMG sports and entertainment agency as a commercial consultant ahead of the Commonwealth Esports Championships in Birmingham later this year

Video game developer Riot Games has appointed ONE Esports, an arm of mixed martial arts promotion ONE Championship, to produce content for its League of Legends: Wild Rift Champions SEA esports tournament

Food delivery platform Just Eat has agreed a deal with British esports outfit Excel Esports

US-based video game and software developer Epic Games has announced a $2bn (€1.8

The Mediapro agency has announced plans for UBeat Live, a new festival-style event that will debut at the Fira de Barcelona Gran Via in the summer

Monster Energy’s deal with esports events organiser ESL Gaming last month immediately becomes one of the biggest in the energy drink brand’s sponsorship portfolio.

EA Sports has appointed ONE Esports, the esports division of Asian mixed martial arts promotion ONE Championship, to organise its 2022 EA Sports Champions Cup (EACC) events that begin next month

LaLiga is to stage an esports tournament in India next month, the Spanish football league has announced. The eLaLiga Trophy will be held virtually across India from April 9 to 26

Global esports organisation Fnatic has hired former Premier League and Zwift executive Craig Edmondson to be its chief commercial officer

Monster Energy has signed an extension and expansion of its sponsorship agreement with the ESL Gaming esports organisation

The International Modern Pentathlon Union (UIPM) has taken its first steps into the world of gaming with the launch of E-Laser Run, an app for Android and iOS platforms