Esports

HyperX, the gaming division of Kingston Technology Company, has become a founding partner of Riot Games’ Valorant Champions Tour.

Logistics company DHL has extended its official logistics partner contract with esports organisation ESL Gaming

Bobby Kotick, the chief executive of esports organization Activision Blizzard, has agreed to halve his base salary as part of an extended contract until March 31, 2023

Chinese streaming platform Huya has signed an exclusive five-year media rights deal with China’s League of Legends operator Tengjing Sports and will pay a total of CNY2.013bn ($311m/€256.7m)

ES1, the French channel solely devoted to esports, has agreed a non-exclusive deal with the Ligue de Football Professionnel, the governing body for French football, to broadcast eLigue1

ESPN will broadcast the inaugural Madden NFL 21 Bowl: Draft Edition, which is taking place on May 2 and 4, via its app and website.

Sports talent and marketing agency MediaCom has launched a full-service practice dedicated to esports and gaming

ESL Gaming, the world’s largest esports event organiser, has renewed its showpiece sponsorship contract with technology giant Intel.

German sports broadcaster Sport1 has extended and expanded a rights agreement with esports organisation Activision Blizzard to include coverage of several competitions on its eSports1 and eSportsONE channels

Semper Fortis has become the first esports organisation to launch on the Aquis Stock Exchange Growth Market, announcing that it had completed its £2.55m ($3.74m) listing today.

A peak concurrent streaming audience of 1.1 million watched the One Esports Dota 2 Singapore Major final earlier this month

The English Premier League has launched an esports competition in China, strengthening its ties with Chinese streaming platform and internet giant Tencent

The International Olympic Committee has this morning announced that it has partnered with five international sports federations, game publishers and DreamHack Sports Games to launch the first-ever, Olympic-licensed…

Rupert Svendsen-Cook, chief executive of motorsport technology group Veloce, tells SportBusiness about the company's plans to launch an IPO and how the events of 2020 have fast-tracked some of its ambitions.

Skincare brand Nivea has signed a naming rights deal with the EA Sports FIFA 21 E-League set to take place next weekend (April 23-24)

Esports tournament organiser Blast Premier has reached eight new international media rights deals for the 2021 season

GRID Esports, a provider of data solutions for the esports and gaming industry, has secured $10m (€8.4m) in Series A funding as it seeks to continue its push into the US marketplace.