Wrestling
WWE appoints long-serving Fox executive Lilien to SVP, sponsorship sales role
World Wrestling Entertainment has appointed Claudine Lilien, a long-time executive at media group Fox, as senior vice-president and head of global sales and partnerships
Peacock deal boosts WWE earnings
President and CRO Khan predicts partner NBC Sports will not renew NHL deal
WWE flagship programming launched in Finland in MTV deal
Commercial broadcaster MTV Oy has secured rights in Finland for WWE's weekly shows
Talpa acquires WWE rights in the Netherlands
Dutch media company Talpa Network has reached an agreement to broadcast WWE's weekly flagship programmes Raw and SmackDown in the Netherlands
DraftKings, WWE strike deal based on free-to-play games
Agreement arrives in advance of WrestleMania 37 next month
WWE signs Irish rights deal with Virgin Media
US wrestling promotion WWE will receive coverage through an Irish broadcast platform for the first time after agreeing a deal with Virgin Media, the telecoms operator, commercial and pay-television broadcaster
Snickers becomes presenting partner of WrestleMania for sixth consecutive year
Mars Wrigley chocolate brand Snickers will become the presenting partner of WrestleMania for the sixth consecutive year.
TV3 lands WWE rights in the Baltics
Baltic media group TV3 has agreed a ‘multi-year’ rights deal with World Wresting Entertainment.
StarTimes strikes content deal with Impact Wrestling
Pay-television broadcaster StarTimes has acquired rights in sub-Saharan Africa to content from the Impact Wrestling promotion
FloSports acquires Trackwrestling from SportsEngine
Sports streaming service FloSports has acquired wrestling event management platform Trackwrestling from NBC Sports Group subsidiary SportsEngine, including all of the company’s assets and existing broadcast r…
United World Wrestling switches World Championships host after Russia ruling
United World Wrestling (UWW) has moved to switch the hosting rights to its 2022 and 2023 Senior World Championships in order to fall in-line with the Court of Arbitration for Sport’s (CAS) ruling on t…
WWE reports record revenue despite pandemic
Company stock still tumbles following misses from analyst expectations
Impact pivots to streaming model in UK, Ireland with Facebook and YouTube
US promotion Impact Wrestling has announced that its UK and Ireland broadcast model will switch to streaming via Facebook and YouTube, as of this week
Cricket Wireless to sponsor Royal Rumble in extended WWE partnership
American wireless service provider Cricket Wireless will become a co-presenting sponsor of Royal Rumble this weekend as part of a multiyear partnership extension with World Wrestling Entertainment.
WWE Network focused on international growth after Peacock deal
WWE will continue to fully own and operate streaming product outside of the US
WWE, Peacock strike landmark deal for WWE Network
Comcast expands long-running relationship with WWE through streaming product
WrestleMania 37 relocates from LA to Tampa to ensure fan attendance
World Wrestling Entertainment has relocated the upcoming WrestleMania 37 from Los Angeles' SoFi Stadium to Raymond James Stadium in Tampa, Florida, to ensure fan attendance