Multi-sport
Paris 2024 aims to sell 3m Paralympics tickets to break event record
Organisers of the Paris 2024 Paralympic Games have targeted selling all three million tickets for the event, breaking London 2012’s record of 2.7 million sold.
New Covid-19 variant sees cancellation of Lucerne’s winter Universiade
The 2021 winter Universiade has today (Monday) become the first major sporting victim of the new Covid-19 variant that has emerged, with Lucerne’s event being cancelled outright less than a fortnight b…
Olympic Council of Asia awards 2029 Asian Youth Games to Cambodia
The Olympic Council of Asia has announced host nations for two of its forthcoming events at this weekend’s 40th OCA General Assembly in Dubai.
Gwangju, Daegu launch bid to host 2038 Asian Games
The South Korean cities of Gwangju and Daegu have today (Monday) held a ceremony to launch their joint bid to host the 2038 edition of the Asian Games multi-sport event
IBSF’s Ferriani succeeds Chiulli as GAISF president
Italy’s Ivo Ferriani has today (Friday) been elected president of the Global Association of International Sports Federations (GAISF), succeeding Raffaele Chiulli.
Over 40 broadcasters on board for Munich’s European Championships
Organisers of the 2022 European Championships have revealed that 44 broadcasters on the continent have committed to covering next year’s edition of the multi-sport event in Munich, Germany.
Team Whistle to sell sponsorships to Birmingham’s World Games
Digital sports media company Team Whistle has been appointed to handle sponsorship packaging, sales and social support for next year’s edition of the World Games multi-sport event in Birmingham, Alabama.
Birmingham 2022 adds five new sponsors
The organising committee for the 2022 Commonwealth Games in Birmingham has agreed sponsorship deals with facilities management company OCS Group UK, software and solutions provider Wiz-Team, event management…
Harry Eckersley | How sport can play to protect the planet
With COP26 underway, Harry Eckersley, senior marketing executive, CSM Sport & Entertainment, looks at why climate change poses a significant threat to the ability to watch and play sport and points to the best sustainability initiatives from rights-holders
Michael Payne | Commercial lessons from Tokyo 2020
Sports marketing consultant and former IOC marketing director Michael Payne argues political opposition to Tokyo 2020 failed to extinguish the event’s symbolism. In this extended piece, he also asks what commercial lessons can be learned from the event
IOC partners with Fanatics to launch global online store
The International Olympic Committee has launched a new global online store as part of an agreement with specialist sports retailer Fanatics which will for the first time make its licensed and branded merchandise…
Tickets for Munich’s European Championships priced from €10
Tickets have gone on sale for next year’s edition of the European Championships multi-sport event in the German city of Munich.
SABC signs African editorial content deal with APO Group
Communications company APO Group has signed a multi-year agreement with the SABC to provide South Africa’s public-service broadcaster with a range of editorial sports content from across Africa.
Sport’s human rights procedures a ‘black box’ with no transparency, campaigners say
Over the last five years, sport’s major governing bodies have integrated human rights into their decision-making processes. But for human rights campaigners, there is a lack of transparency around these processes which makes it impossible to assess how they are being applied, or indeed if they are being adhered to at all. Frank Dunne reports.
Beijing 2022 pandemic playbooks published as China fights fresh outbreak
Organisers of the Beijing 2022 Winter Olympics have published first editions of 'playbooks' detailing measures to combat the Covid-19 threat at the Games
Indonesia lined up for 2023 World Beach Games
Indonesia is in line to stage the second edition of the World Beach Games in 2023, following an announcement from the Association of National Olympic Committees
Machine learning: What should a sports AI project look like?
A panel of AI experts attempted to demystify machine learning at a recent session of the ‘Access Innovation’ coaching series. Rebecca Hopkins summarises the takeaways from the event.