Multi-Sport

Latest Features

Global agency president looks to work through current public health crisis, plan ahead for return of sports industry to full activity

Paul Garbett, associate director at CSM Sport & Entertainment, gives his view on the impact and opportunities of a dramatically changed post-coronavirus sporting calendar.

Barcelona’s blueprint for Olympic legacy is widely respected. But how is the city’s approach evolving nearly three decades after the transformational Games? Bradley Rial reports.

UK law firms acting for clients in the sports industry say they are dealing with an unprecedented demand for advice after the Covid-19 outbreak caused the widespread cancellation of sporting events.

Global payments specialist Visa has called on fellow sponsors to demonstrate support for Olympic athletes impacted by the postponement of the Tokyo Games

The Commonwealth Games Federation is working with World Athletics and Uefa to ensure the Birmingham Commonwealth Games don’t overlap with a rescheduled World Athletics Championships or the Women’s Eur…

The Finnish Ministry of Transport and Communications has indicated that leading women's sports events and the Paralympic Games are likely to be added when it updates the list of sporting events that must…

Australian Olympic Committee president and International Olympic Committee member John Coates has opted to take a voluntary 20-per-cent pay cut amid ongoing financial uncertainty caused by the Covid-19…

Features

DAZN and Eleven are striving to please consumers with their flexible, multi-platform, low-cost products. But they are finding that fans generally want sports content the way they've always had it: live and in their living room.

From the way sports organisations have responded to the initial outbreak of the coronavirus, to predicting the scenarios of recovery, SportBusiness spoke to leaders and executives in the Asia-Pacific region…

US Editor Eric Fisher explores how major sports and entertainment agencies in America are looking to carve out their own place in the fast-growing realm of legal sports wagering.

With the coronavirus outbreak influencing resulting in the postponement or cancellation of more and more sporting events, former NFL, MLB, NBA, and NHL senior executive Andy Dolich looks at other potential issues that could affect various sporting competitions.

The English Premier League’s plans for an OTT service are focused on the Asian market, but the sheer variation in market conditions means existing OTT broadcasters are still figuring their way in the region.

Four years from its launch, OTT broadcaster DAZN is blazing a trail for sports streaming services around the world. Chief executive Simon Denyer reflects on the first years of operation and the potential challenges from tech companies moving into sport and major rights-holders going it alone.

Owners of NBA Philadelphia 76ers and NHL New Jersey Devils have taken a significant step to develop their wider business interests with appointment of David Abrams to senior executive role

As more and more streaming services come to market, industry research suggests sharp resistance to consumers carrying more than three each, heightening the race for customer acquisition. US Editor Eric Fisher reports.

Regulation has limited the extent to which China’s sporting stars can capitalise on their sporting prowess via commercial deals. But recent rule changes by the General Administration of Sports offers new possibilities. Chen Yaolin investigates.

Rick Snider looks at how pro teams in key US markets are engaging tourists in order to boost attendance numbers.

As the new year begins, figures from across the industry predict the technological innovations, content initiatives and hosting strategies that will be making the news in 2020

As 2019 draws to a close, the SportBusiness editorial team and figures from across the industry pick out some of the seminal moments from a year that included a Fifa Women’s World Cup, the conclusion o…

Sales of sports titles have been drowned out in the US, in part by rabid consumer interest in political titles. Dennis Tuttle looks at the reasons behind this and what editors are doing to turn the tables.

The success of UK sports rights owners to get more people watching live sport than ever should be an inspiration to the world, says Gareth Balch, chief executive of data-driven sports marketing agency Two Circles.

A two-year IPO freeze has hit Chinese sport companies, with numbers down and Wanda Sports’ listing a high-profile disappointment. How did ‘IPO fever’ fade, and will things change in 2020? Chen Yaolin reports.

China’s General Administration of Sport has announced a new collective brand for all of China’s Olympic and Paralympic sports teams: "Team China". Zhang Dan investigates the new marketing initiative.

Visa’s head of marketing for Europe, Adrian Farina, has credited Uefa’s decision to unbundle the sponsorship rights for its men’s and women’s tournaments, saying that it provided the ‘trigger’ for the bra…

Kelvin Tan, SportBusiness' Asia editor, on why the SEA Games remain as relevant as ever.

The latest wave of mobile connectivity set to sweep Asia-Pacific could revolutionise the experience that arena owners can offer their customers. Greg Pitcher reports.