Multi-Sport

Features

Matthew Glendinning talks to Robin Clarke, vice-president, international at brand consultancy 160over90, about the ways sponsors in sport have responded during the Covid-19 pandemic, and what to expect once things return to normal.

SportBusiness' US editor Eric Fisher looks at when the US major leagues expect to get back to normality in the wake of the Covid-19 pandemic.

Andrew Collins, chief executive at Mailman, and Shoto Zhu, founder and president of Oceans Marketing, talk to SportBusiness Asia senior analyst, Kevin McCullagh, about how the Chinese sports industry is…

Platform was already stepping up work in traditional sports, providing alternate coverage for the likes of the NFL Interactivity providing crucial fan engagement tool during sport’s shutdown

Global agency president looks to work through current public health crisis, plan ahead for return of sports industry to full activity

Paul Garbett, associate director at CSM Sport & Entertainment, gives his view on the impact and opportunities of a dramatically changed post-coronavirus sporting calendar.

Barcelona’s blueprint for Olympic legacy is widely respected. But how is the city’s approach evolving nearly three decades after the transformational Games? Bradley Rial reports.

UK law firms acting for clients in the sports industry say they are dealing with an unprecedented demand for advice after the Covid-19 outbreak caused the widespread cancellation of sporting events.

DAZN and Eleven are striving to please consumers with their flexible, multi-platform, low-cost products. But they are finding that fans generally want sports content the way they've always had it: live and in their living room.

From the way sports organisations have responded to the initial outbreak of the coronavirus, to predicting the scenarios of recovery, SportBusiness spoke to leaders and executives in the Asia-Pacific region…

US Editor Eric Fisher explores how major sports and entertainment agencies in America are looking to carve out their own place in the fast-growing realm of legal sports wagering.

With the coronavirus outbreak influencing resulting in the postponement or cancellation of more and more sporting events, former NFL, MLB, NBA, and NHL senior executive Andy Dolich looks at other potential issues that could affect various sporting competitions.

The English Premier League’s plans for an OTT service are focused on the Asian market, but the sheer variation in market conditions means existing OTT broadcasters are still figuring their way in the region.

Four years from its launch, OTT broadcaster DAZN is blazing a trail for sports streaming services around the world. Chief executive Simon Denyer reflects on the first years of operation and the potential challenges from tech companies moving into sport and major rights-holders going it alone.

Owners of NBA Philadelphia 76ers and NHL New Jersey Devils have taken a significant step to develop their wider business interests with appointment of David Abrams to senior executive role

As more and more streaming services come to market, industry research suggests sharp resistance to consumers carrying more than three each, heightening the race for customer acquisition. US Editor Eric Fisher reports.

Regulation has limited the extent to which China’s sporting stars can capitalise on their sporting prowess via commercial deals. But recent rule changes by the General Administration of Sports offers new possibilities. Chen Yaolin investigates.