Skiing
Crans-Montana’s 2027 Alpine Worlds at risk amid FIS, Swiss-Ski battle
Crans-Montana’s hosting of the 2027 Alpine Ski World Championships is in doubt amid a dispute between the International Ski and Snowboard Federation (FIS) and Swiss-Ski over financial guarantees.
Norwegian athletes gain upper hand in skiing image rights dispute
Norwegian ski team athletes have won a breakthrough ruling in pursuit of greater control of their image rights in a long-running dispute with the Norwegian Skiing Association (NSF)
FIS begins to populate new OTT platform with World Cup content after Infront deal
The International Ski Federation (FIS) is live-streaming several World Cup events across its own platforms this winter sports season as part of its new centralised media rights agreement with the Infront…
FIS and Infront strike peace deal over media rights centralisation
The International Ski and Snowboard Federation (FIS) and Infront have hammered out the details of a centralised media rights ‘framework agreement’ that brings to an end a long-running feud over the own…
FIS Games to debut in 2028 as host bid process opens
The International Ski Federation (FIS) has launched the bidding process to find a host of the inaugural FIS Games in 2028, four years later than the governing body had initially intended to stage its new…
United Airlines named US Ski & Snowboard sponsor through 2027
United Airlines has been named the official airline partner of US Ski & Snowboard, the national governing body for skiing and snowboarding, in a deal through 2027
Raiffeisen extends backing of Swiss-Ski
Swiss-Ski has struck an early extension to its sponsorship deal with the domestic division of Austrian banking group Raiffeisen
European ski associations eye dialogue after pulling CAS challenge against Eliasch re-election
The four national ski associations of Austria, Croatia, Germany and Switzerland have withdrawn their joint appeal to the Court of Arbitration for Sport (CAS) concerning the controversial re-election of…
Olympic champion Défago installed as new Crans-Montana 2027 CEO
Olympic champion Didier Défago has been appointed as the new chief executive of the local organising committee for the 2027 Alpine Ski World Championships in Crans-Montana, Switzerland.
Minnesota to host FIS Cross-Country World Cup in 2024
Wirth Park in Minneapolis, Minnesota, will host a FIS Cross-Country World Cup event from February 17-19, 2024, the United States Ski & Snowboard has announced
A1 signs two-event sponsorship deal for Alpine World Ski Championships
Austrian telecommunications company A1 has agreed a deal to sponsor this year’s Alpine World Ski Championships in Courchevel/Méribel, France, along with the 2025 event taking place in Saalbach in its ho…
Regulator warns TV2 over advertising protocols
The Norwegian Media Authority, Medietilsynet, has issued a warning to commercial broadcaster TV2 after it breached advertising rules during coverage of a round of the FIS Cross-Country World Cup in December
Swiss-Ski claims first with uniqFEED virtual advertising, extends with Huawei
Swiss-Ski has claimed a first for snow sports by teaming up with virtual advertising technology company uniqFEED to trial its products, while the national governing body has also extended its sponsorship…
Fuel TV renews Freeride World Tour rights
Freeride World Tour, the annual tour of events featuring top freeskiers and snowboard freeriders, has renewed a rights deal with action sports broadcaster Fuel TV
FIS M&M recruits Fifa’s Stoll to digital and innovation role
The International Ski and Snowboard Federation (FIS) has added to its team at its new in-house commercial division with the appointment of Fifa’s Benjamin Stoll as director of digital and innovation.
TV2 faces regulatory probe over FIS World Cup advertising
Norwegian commercial broadcaster TV2 is facing investigation from the Norwegian Media Authority, Medietilsynet, after it appeared to break advertising rules during coverage of a recent round of the FIS…
Sportradar to monitor growing betting interest in skiing and snowboarding
The Sportradar Integrity Services division of sports technology company Sportradar has entered into a multi-year agreement with the International Ski and Snowboard Federation (FIS)
FIS expands winter sports IP with Freeride World Tour acquisition
The International Ski and Snowboard Federation (FIS) has acquired the Freeride World Tour (FWT), the annual tour of events featuring top freeskiers and snowboard freeriders