Netball
Features
Investment in women’s sport is growing, but has it reached the point of financial independence?
Few would argue against the fact that there is growing momentum behind women’s sports, both in media and commercial terms, but when will we be able to reach a stage where they are financially self-sustainable?
Joanna Adams | Chief executive, England Netball
Joanna Adams was among the 10 executives whose work in 2018 we believe indicates the direction of the sports business in 2019 and beyond.
Events |Two by four
The four leading netball nations have come together to create a new tournament. Rob Ridley examines the format and the commercial implications of the venture.
Sponsorship Works 2012 – Sponsorship Case Study: Telstra and Netball Australia
In 2011, Telstra entered a two year agreement with Netball Australia to reach an estimated 1.2 million netball participants and their families in Australia. A national sponsorship with benefits from grassroots to elite level.