The Pac-12 Conference aligns itself with the innovation and entrepreneurial ethos of the burgeoning tech companies in neighbouring Silicon Valley. But what role will those companies play when the next big round of media rights comes into play?
Varsity Brands, which operates BSN Sports, the largest team sports equipment and apparel distributor for US students, is to be acquired by private equity fund Bain Capital.
The Sport Integrity Global Alliance (SIGA) has signed up US college George Washington University (GWU) as its first partner in a new venture that aims to unite academic bodies across the world.
The National Collegiate Athletic Association (NCAA) has opened up to allow US states that legalise sports gambling to host its championship events, but has maintained it will continue to restrict sponsorship and advertising from companies involved in the sector in the wake of this week’s landmark court ruling.