Buzzer continues expansion with NBA League Pass distribution deal
Buzzer, a start-up live sports mobile app, has continued its expansion by securing a deal with the National Basketball Association to distribute live NBA League Pass games
NBCUniversal ‘explores’ selling RSNs or integrating them into Peacock
NBCUniversal is reportedly considering selling its seven regional sports networks or potentially integrating them into streaming service Peacock as the company tries to navigate the new cord-cutting landscape…
Penske: F1 race at Indianapolis Motor Speedway ‘on the horizon’
Indianapolis Motor Speedway owner Roger Penske has revealed he has had “more than a couple” of conversations with Formula 1 chief executive Stefano Domenicali about the global motorsport series returning to …
NWSL ‘poised to approve’ relocation of Sacramento expansion team to San Diego
The National Women's Soccer League board of governors is reportedly poised to approve the relocation of the announced expansion team in Sacramento, California, to San Diego
Chase Field to gain sportsbook as part of Caesars, Diamondbacks partnership
Chase Field, the home of the Arizona Diamondbacks, will become the latest United States sports arena to gain an on-site sportsbook following a partnership between the Major League Baseball team and leading…
Liga ACB hires Octagon to assist US media rights offering
Spanish basketball organization Liga ACB has hired international sports marketing agency Octagon to serve as an exclusive advisor for its upcoming United States media rights offering that will include …
NHL, Clorox strike multiyear North American partnership
The National Hockey League has struck a multiyear North American partnership with cleaning products brand Clorox, which has been designated the official cleaning and disinfecting product partner of the…
Premier League partners with Oracle to create new advanced in-game analytics
The English Premier League has partnered with American multinational computer technology company Oracle to create new advanced player performance data and statistics that will be showcased in real time …
Guy Fieri linked to potential Sacramento MLS ownership group
The city of Sacramento's hopes of reviving its beleaguered Major League Soccer expansion bid remain firmly unresolved, but a group of potential high-profile investors has emerged including celebrity chef…
Giants, Grayscale secure first NFL team cryptocurrency partnership
Cryptocurrency asset manager Grayscale Investment has become the first bitcoin-focused company to officially partner with a National Football League team following an agreement with the New York Giants.
Sacramento Republic hopes to boost MLS bid with stadium naming rights deal
United Soccer League Championship team Sacramento Republic FC will now play in Heart Health Park after securing a multiyear naming rights deal with local health insurance provider Western Health Advantage.
Mexican Football Federation unveils marketing campaign exclusively for US fans
The Mexican Football Federation, known domestically as Federaciòn Mexicana de Futbol (FMF), has unveiled its first marketing campaign developed exclusively for fans of the Mexico men's national team i…