Ice Hockey

Ice Hockey
Licensing & Merchandising

New Era has struck its first central licensing agreement with the National Hockey League, meaning it now has similar deals in place with all five of North America's major sports leagues
Ice Hockey
Media

The Dallas Stars is set to become the first US major league sports franchise to offer free direct-to-consumer streaming of its games in a landmark move
Ice Hockey
Media

Stanley Cup champion Florida Panthers has left Diamond Sports Group and signed with Scripps Sports to broadcast the team's games for free to the local area in South Florida
Ice Hockey
Media

The National Hockey League will be entering into rights negotiations with prospective broadcasters in Canada from a position of strength after the deciding game of the Stanley Cup Final drew record audiences…
Ice Hockey
Sponsorship & Marketing

The German Ice Hockey Federation (DEB) will be able to source potential sponsors in-house as part of a revised and extended exclusive marketing agreement with the Infront agency
Ice Hockey
Media

Amazon's impending entrance into live ice hockey broadcasting is to be complemented with a behind-the-scenes docuseries focused on some of the National Hockey League's top players.
Ice Hockey
Sponsorship & Marketing

Budweiser is back as an official beer of the National Hockey League in Canada after a two-year hiatus, while the league's sales process is live to fill the same category in the US market.
Baseball
Media

A deal will also reportedly involve FanDuel-related programming for Diamond channels, the resale of Diamond’s streaming service to fans and an equity stake in the company.
Ice Hockey
Industry Moves

David Abrutyn, a 30-year sports industry veteran, is joining the sports division of Creative Artists Agency (CAA) to bolster its ice hockey business.
Ice Hockey
Governance

The National Hockey League is giving serious consideration to further changing its matchday scheduling at home to create more game windows for fans in Europe as part of internationalisation plans that are already proving fruitful. Shawn Meadow reports.
Ice Hockey
Media

The NHL has its first streaming only deal in Canada after Amazon reached a two-year rights deal with Rogers Communications to air Monday night games.
Ice Hockey
Media

Seattle Kraken has becomes the first NHL team to strike a direct local media rights agreement with Amazon for the online retail giant's Prime Video streaming platform.
Ice Hockey
Governance

The National Hockey League's board of governors, made up of league owners, has approved the $1.2bn (€1.1bn) sale of the Arizona Coyotes to Smith Entertainment Group (SEG), the owners of several Utah pro sports franchises.
Ice Hockey
Sponsorship & Marketing

The National Hockey League has ended its search for a new sports drink sponsor in the wake of BioSteel's bankruptcy by signing a long-term agreement with BodyArmor
Ice Hockey
Industry Moves

Champions Hockey League chief executive Martin Baumann is to leave his position after a decade heading up the European ice hockey clubs competition
Ice Hockey
Governance

Plans are advancing in Atlanta to bring a National Hockey League franchise to the city, after the Alpharetta Sports & Entertainment Group sent a formal request to the league to begin an expansion process
Ice Hockey
Media

The National Hockey League's Arizona Coyotes have announced a direct-to-consumer platform with video technology provider Kiswe giving local fans another place to watch in-market games through the team's…
Ice Hockey
Governance

The International Ice Hockey Federation (IIHF) Council has announced that "it is not yet safe" to reincorporate Russian and Belarusian teams back into IIHF competitions for the 2024-25 championship season