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Unibet named NHL’s sports betting partner in Sweden

The NHL has a number of players from Sweden, including the Nashville Predators' Filip Forsberg (Credit: Getty Images)

The National Hockey League has named the Kindred Group’s online gaming brand Unibet as an official league partner in Sweden in a multi-year agreement.

As part of the partnership, Unibet will have access to a series of marketing rights and tailored content designed to enhance customers’ experiences.

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