Amazon

Baseball
Media

Prominent streaming platform and YES Network investor to simulcast local OTA games
Australian Rules Football
Media

Amazon is in talks with the Australian Football League to create documentaries around several of the league's teams
Football
Media

Amazon Prime Video’s UK subscriber numbers increased by 35-per-cent year-on-year during the fourth quarter of 2019 on the back of its coverage of football’s English Premier League.
Industry Moves

Online retail giant Amazon has hired Sony TV chairman Mike Hopkins to oversee the company's video entertainment business
Industry Moves

Online retail giant Amazon has recruited Tim Wood, a long-serving executive at the IMG agency, as its head of business affairs, sport at Prime Video Europe
Media

Subscription OTT sports platform DAZN has appointed Julian Skeels as vice-president of product acquisition, retention and payments
Football
Media

Online retail giant Amazon has picked up a package of exclusive Uefa Champions League rights in Germany for the new 2021-22 to 2023-24 cycle
Football
Media

Amazon has revealed that its debut coverage of football’s Premier League this week led to a record number of new sign-ups to its Prime subscription service.
Baseball
Media

The New York Yankees are reportedly looking to partner with e-commerce giant Amazon to become the first Major League Baseball team to offer games to in-market viewers without a cable TV subscription.
Football
Sponsorship & Marketing

Battery brand Duracell has agreed a media buy with Amazon Prime and short-term digital content deal with Premier League club Chelsea in a campaign devised to coincide with Amazon Prime Video’s Live Premier L…
Football
Media

Amazon has enlisted the services of an Israeli artificial intelligence (AI) company, WSC Sports, to produce an interactive replay function in its coverage of the English Premier League which begins this…
Football
Media

Amazon has held talks with a range of internet service providers as it looks to ensure its debut coverage of football’s English Premier League does not meet any technical problems next week.
Football
Media

Second-tier English football team Leeds United has announced that its 2018-19 season – in which the club narrowly missed out on promotion to the Premier League – will be the subject of a forthcoming doc…
Football
Media

The Pitch International agency has announced a new series of ‘All or Nothing’, which will feature the Brazilian national football team and will be made available on Amazon Prime Video.
Marketing

Documentaries going behind the scenes with sports teams and athletes are riding a wave of popularity. SportBusiness interviewed Mike Antinoro, senior vice-president at IMG Original Content, executive producer on series including Being Serena, First Team: Juventus and All or Nothing: Manchester City, to find out what’s behind the surge in interest and how the shows are put together.
Football
Licensing & Merchandising

Italian Serie A outfit Napoli has announced it has become the football club in the world to launch its own exclusive ‘Brand Store’ in partnership with internet company Amazon.
Football
Media

The agreement the Premier League struck in June with Amazon for one of two packages of rights unsold in its January auction – telco BT picked up the other – has to be one of the most important ever.
Media

4: Faster, Higher, Stronger: The Future of OTT