Australian Rules Football
Features
Port Adelaide and AFL helping to drive closer cultural and economic ties between Australia and China
The Australian Football League's push into China has had symbiotic benefits for all parties that goes beyond sports. SportBusiness takes a closer look at the deals that have ensued so far, and how they've worked out.
China Digest | Bargain Liverpool shirts on offer; Shanghai welcomes Aussie rules; LG kits out Wanda Metropolitano
In this week's China sports industry round-up: Bargain Liverpool shirts on offer; Shanghai welcomes Aussie rules; LG kits out Wanda Metropolitano; Sabatini installed at Jiangsu Suning; Door opens for ITTF.
CHINA DIGEST | NHL makes its play; Bayern opens Shenzhen facility; first live broadcast for WrestleMania
In this week's China sports industry round-up: analysis of the NHL's eight-year slate of pre-season games in China; Griezmann and Arsenal agree sponsorships; Milan takeover still alive, just; Bayern Munich follow Madrid and Barcelona with major training and education facility; and more.
Above and Beyond
In addition to constructing a premium sports venue, the Perth Stadium, Rob Ridley finds out how the Western Australian government is creating a sports precinct to enhance the Aussie rules gameday experience.
AFL confirms 2020 regular-season fixture in Shanghai, hopeful of “unlocking” China market
The Australian Football League confirmed on Thursday that clubs St Kilda and Port Adelaide will again face off in Shanghai next year, as part of a long-term agreement to hold regular fixtures in China
AFL announces plans to open China office
The Australian Football League is set to continue its push into the Chinese market with the opening of an office in Shanghai in June
Port Adelaide seeks to open up Australian business to China with B2C platform
AFL Aussie rules football club Port Adelaide has made further inroads into the Chinese market by forming a business to consumer platform that will look to drive opportunities for Australian businesses in China.
AFL enters esports space
The AFL Aussie rules football league has partnered with video game developer Riot Games to launch a new esports tournament in the city of Melbourne later this year.