Australian Rules Football
Port Adelaide and AFL helping to drive closer cultural and economic ties between Australia and China
The Australian Football League's push into China has had symbiotic benefits for all parties that goes beyond sports. SportBusiness takes a closer look at the deals that have ensued so far, and how they've worked out.
China Digest | Bargain Liverpool shirts on offer; Shanghai welcomes Aussie rules; LG kits out Wanda Metropolitano
In this week's China sports industry round-up: Bargain Liverpool shirts on offer; Shanghai welcomes Aussie rules; LG kits out Wanda Metropolitano; Sabatini installed at Jiangsu Suning; Door opens for ITTF.
CHINA DIGEST | NHL makes its play; Bayern opens Shenzhen facility; first live broadcast for WrestleMania
In this week's China sports industry round-up: analysis of the NHL's eight-year slate of pre-season games in China; Griezmann and Arsenal agree sponsorships; Milan takeover still alive, just; Bayern Munich follow Madrid and Barcelona with major training and education facility; and more.
HSBC Australia has signed up as a premier partner and the official banking partner of the Sydney Swans Australian Football League club
Risk management firm Austbrokers has joined Australian Football League (AFL) club Carlton as a Gold Partner and become a co-major sponsor of the Carlton IN Business (CIB) corporate network
Car hire company Hertz has signed a three-year sponsorship deal with Australian Football League team Melbourne Football Club in the 'Major Partner' category
The Australian Football League confirmed on Thursday that clubs St Kilda and Port Adelaide will again face off in Shanghai next year, as part of a long-term agreement to hold regular fixtures in China