Real Madrid’s global partnership with Microsoft helps club to 30 per cent digital revenue growth
Spanish football giants Real Madrid have grown digital revenues over 30 per cent over the course of five-year partnership with Microsoft, creating a digital marketing platform that allows the club to engage with, and learn from, it's 450 million-strong global fanbase.
IBB Polonia London blaze a trail for British volleyball
British volleyball is scheduled to break new ground next week (October 22) when the London-based IBB Polonia London club faces HAOK Mladost Zagreb away in the CEV Champions League
African Games: ANOCA and TV MEDIA SPORT Partnership
Since August 16th, 2019, TV MEDIA SPORT (TVMS) markets and distributes the 12th edition of the African Games “RABAT 2019” after winning and signing an agreement with the ANOCA (Association of National Olymp…
Sky looking to the future with YouTube Premier League highlights
SportBusiness talks to YouTube’s head of sport EMEA, Tomos Grace about Sky Sports' recent decision to make Premier League match highlights available on YouTube.
“I think we’ll get million-dollar deals in the next 4 years” | Women’s sports sponsorship panel highlights, SDMS
Highlights of our panel on sponsorship in women's sport from the Sports Decision Makers Summit.
“Two Crystal Palace players will cost more than the Harris Blitzer investment valuation” | Finance panel highlights, SDMS
Highlights of the finance panel at the Sports Decision Makers Summit London. How are investors shaping sport?
Esports panel highlights – SDMS London
Highlights from the esports panel at Sports Decision Makers Summit London, including discussion of the impact of eSports and eSports culture on the structure, marketing, monetisation and presentation of future sports competitions.
Media beyond football highlights – SDMS London
Highlights of our 'media: the world beyond football' at SDMS London. How are rights owners outside the big money football bubble are developing effective media strategies?
Charlie Marshall, managing director ECA, on Uefa club competition reform
Highlights of Charlie Marshall, managing director of the European Club Association, in conversation at the Sports Decision Makers Summit in London.
Gameday Experience panel highlights – SDMS London
Topics cover the planning behind the new Tottenham Hotspur Stadium, how the payments landscape is evolving at venues and what new technology can add to the experience of attending live events.
MLB London results ‘speak for themselves’
Legends International president Andrew Hampel discusses the MLB International Series between the New York Yankees and Boston Red Sox in London.
Garry Cook, executive chairman, Gfinity, on the opportunities in esports
Highlights of Garry Cook, Gfinity executive chairman, in conversation at the Sports Decision Makers Summit in London.