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BK8 signs regional betting sponsorships with five LaLiga sides

Villarreal face Valencia during LaLiga Santander match on October 18, 2020 (Photo by Manuel Queimadelos/Quality Sport Images/Getty Images)

Online betting operator BK8 has become the 'Official Asian Betting Partner' of Spanish LaLiga sides Athletic Club Bilbao, Elche, RCD Mallorca, Valencia and Villarreal.

The deals with the quintet of clubs were signed ahead of the start of the 2021-22 LaLiga season on Friday. They come with BK8 pressing ahead to establish a presence in the football sponsorship sector despite the termination of its shirt sponsor deal with English Premier League side Norwich City.

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