Adam Nelson

Outbreak of Covid ‘fast-tracked’ trends in digital marketing and sponsorship Partnerships set to focus increasingly on data ownership as programmatic advertising declines C

RedBird Capital has agreed terms on a deal to acquire recently-crowned Italian football champion AC Milan from fellow US investment group Elliott Management. The deal values AC Milan at €1.2bn ($1.2

The International Gymnastics Federation (FIG) has awarded the 2026 Artistic Gymnastics World Championships to the Dutch city of Rotterdam and the 2027 World Gymnaestrada to Lisbon, Portugal

IMG's depth of knowledge was a crucial factor in persuading the RFL and Super League Europe to opt for a strategic partnership with the agency rather than accept a private equity bid. Adam Nelson speaks with key stakeholders on how the deal will reshape the sport of rugby union in the UK.

The England and Wales Cricket Board (ECB) has renewed its relationship with the Sportradar-owned InteractSport for a further three seasons

LIV Golf, the controversial new Saudi-backed breakaway golf tour, has announced the hires of two leading sport industry executives to key positions within the organisation

The Asian Paralympic Committee has officially announced the postponement of this year’s Asian Para Games.

The Rugby Football League and Super League Europe have finalised a deal that will see the IMG agency working as a strategic partner to their new joint venture over a 12-year period

League extends its international development efforts into a new area

Liga ACB, the top division of Spanish basketball, has entered the metaverse with the launch of a new mobile gaming application

Velon, the team-owned marketing and media company for professional road cycling, has announced fitness tracking technology provider Whoop as its new official data partner

Ingmar De Vos is set to serve a third and final four-year term as president of the International Equestrian Federation (FEI), after being confirmed as the only candidate running in this year’s election.