James Roby of St Helens lifts the trophy following the team's victory in the Betfred Super League Grand Final match (Photo by Jan Kruger/Getty Images)
IMG's depth of knowledge was a crucial factor in persuading the RFL and Super League Europe to opt for a strategic partnership with the agency rather than accept a private equity bid. Adam Nelson speaks with key stakeholders on how the deal will reshape the sport of rugby union in the UK.
You'll need a subscription to continue reading
Discover our range of subscription choices, with options starting from £39/month
