SportBusiness is the most trusted global intelligence service, providing unique news, analysis, data, consulting and events which deliver competitive advantage to executives in the business of sport.

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What SportBusiness offers you

Insight and analysis for top decision-makers in sport

Analysis, case studies and reports on best-practice business strategies used by the top sports companies – based on exclusive insights from our team and the people who run the companies.

Business-critical data for media executives

Powered by TV Sports Markets, our service is the most trusted in the sports media community, providing the most accurate data and analysis on media rights deals.

Business-critical data for sponsorship executives

Data and analysis on the relationships between leading sports properties and the brands that sponsor them, including databases of deals, decision makers and activations.

Strategic and commercial advice based on data-driven insight

Helping our clients make sense of sport’s commercial markets, our industry experts perform detailed analysis, leveraging our unique data to provide independent advice.

Case Study
Leading football league prepares to sell its rights in the Americas

The Women's Tennis Association will stage a new event in the New York tri-state area this summer following the demise of the Connecticut Open.

The United States women's soccer team's battle to gain equal pay and working conditions with their male counterparts has seemingly been given a significant boost

The second season of Major League Rugby finished on Sunday, with the Seattle Seawolves defeating the San Diego Legion 26-23 in front of 5,000-plus fans, in a game that was broadcast on the main CBS network

The International Skating Union (ISU) has awarded hosting rights for World Championship events in its 2020-21 and 2021-22 seasons, with the French city of Montpellier seeing off competition from five rivals…

Louise Martin is set to secure a second term as president of the Commonwealth Games Federation, while CGF officials have expressed their confidence in Birmingham’s preparations for the 2022 edition of t…

Motorsport’s world governing body, the Fédération Internationale de l’Automobile (FIA), has announced that Rome will host a new event dubbed the Motorsport Games later this year. T

Stefan Löfven, the prime minister of Sweden, and Margot Wallström, the country’s foreign minister, have given their backing to Stockholm’s bid to host the 2026 Winter Olympic Games. “

The Chicago Cubs are considering opening a sportsbook at Wrigley Field once sports betting becomes legalized in Illinois, ESPN reports

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