SportBusiness is the most trusted global intelligence service, providing unique news, analysis, data, consulting and events which deliver competitive advantage to executives in the business of sport.

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What SportBusiness offers you

Insight and analysis for top decision-makers in sport

Analysis, case studies and reports on best-practice business strategies used by the top sports companies – based on exclusive insights from our team and the people who run the companies.

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Sample Analysis
Super signings: How super clubs monetise superstar athletes

Business-critical data for media executives

Powered by TV Sports Markets, our service is the most trusted in the sports media community, providing the most accurate data and analysis on media rights deals.

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Sample Data
National team football events in 2018

Business-critical data for sponsorship executives

Data and analysis on the relationships between leading sports properties and the brands that sponsor them, including databases of deals, decision makers and activations.

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Sample Data
Betting Sponsorship in Sport 2018

Strategic and commercial advice based on data-driven insight

Helping our clients make sense of sport’s commercial markets, our industry experts perform detailed analysis, leveraging our unique data to provide independent advice.

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Case Study
Leading football league prepares to sell its rights in the Americas

Latest News

Tennis
Events

The ATP has confirmed Turin has been selected to host the ATP Finals from 2021-2025
Football
Events

The Spanish Football Federation (RFEF) is considering taking the annual Supercopa de España club competition to Saudi Arabia, according to Marca.
Cricket
Events

The final of this year’s Indian Premier League Twenty20 cricket tournament will be held at the Rajiv Gandhi International Cricket Stadium in Hyderabad and not at Chennai’s MA Chidambaram Stadium as ori…
Multi-Sport
Media

Twitter’s former head of sports partnerships, Asia Pacific, Aneesh Madani has joined the International Olympic Committee (IOC) to be its global head of digital partnerships.
Motorcycling
Events

Eurosport Events has signed a new 10-year deal to continue as the promoter of the Endurance World Championship, which is sanctioned by the International Motorcycling Federation (FIM)
Football
Governance

Relevent Sports, the match promoter which owns and markets the International Champions Cup (ICC), has filed a lawsuit against the US Soccer Federation (USSF) for failing to sanction moving an Ecuadorian…
Table Tennis
Events

The International Table Tennis Federation (ITTF) has announced that its World Championships will be held in the US city of Houston and Chengdu, China in 2021 and 2022, respectively
Netball
Governance

The organising committees of the 2021 Rugby League World Cup and the 2019 Netball World Cup have signed a memorandum of understanding (MoU) to share insight and expertise

What our clients say

SportBusiness Professional is invaluable not only for keeping up to date with the latest news, but as a technology provider to the sector, reaching and engaging the right audience.
SportBusiness Media is indispensable for those working in the sports industry and managing media rights.
The entire offering is one of the industry’s leading research databases. It is of great use when drawing up targeting / sponsorship strategies for prospective and existing clients.