SportBusiness is the most trusted global intelligence service, providing unique news, analysis, data, consulting and events which deliver competitive advantage to executives in the business of sport.

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What SportBusiness offers you

Insight and analysis for top decision-makers in sport

Analysis, case studies and reports on best-practice business strategies used by the top sports companies – based on exclusive insights from our team and the people who run the companies.

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Sample Analysis
Super signings: How super clubs monetise superstar athletes

Business-critical data for media executives

Powered by TV Sports Markets, our service is the most trusted in the sports media community, providing the most accurate data and analysis on media rights deals.

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Sample Data
National team football events in 2018

Business-critical data for sponsorship executives

Data and analysis on the relationships between leading sports properties and the brands that sponsor them, including databases of deals, decision makers and activations.

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Sample Data
Betting Sponsorship in Sport 2018

Strategic and commercial advice based on data-driven insight

Helping our clients make sense of sport’s commercial markets, our industry experts perform detailed analysis, leveraging our unique data to provide independent advice.

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Case Study
Leading football league prepares to sell its rights in the Americas

Latest News

Football
Technology

English Premier League football club Arsenal has struck a licensing deal with tech company Fantastec to allow authenticated collectibles to be swapped by fans via a new blockchain-based app, Fantastec...
Motorcycling
Events

Indonesia is set to host a MotoGP event from 2021 after a deal was agreed between the Indonesia Tourism Development Corporation (ITDC) and Dorna Sports, the motorcycling series’ promoter.
Olympic Games
Events

The International Olympic Committee has moved to suspend all event-hosting discussions with the Indian Olympic Association and the national government amid ongoing tension between the country and neighbouring...
Multi-Sport
Events

South East Queensland (SEQ) could be set to submit a region-wide bid for the 2032 Olympics after a feasibility study highlighted the benefits the Games could bring to the region
Cricket
Events

17 of the 18 first-class cricket counties of England have given their backing to the England and Wales Cricket Board’s new competition, The Hundred, with Surrey the only county understood to have voted a...
Football
Governance

English Premier League football club Chelsea has today (Friday) been banned from signing players for two transfer windows after Fifa, the sport’s global governing body, found that it was guilty of breaching r...
American Football
Stadia

The Tampa Bay Buccaneers have announced an agreement with Legends to become the new exclusive Hospitality Rights Partner at their Raymond James Stadium home
Stadia

Capital One Arena, the home of the NBA Washington Wizards and NHL Washington Capitals, will gain a new centre-hung scoreboard as part of an additional $15m (€13m) renovation of the venue.

What our clients say

SportBusiness Professional is invaluable not only for keeping up to date with the latest news, but as a technology provider to the sector, reaching and engaging the right audience.
SportBusiness Media is indispensable for those working in the sports industry and managing media rights.
The entire offering is one of the industry’s leading research databases. It is of great use when drawing up targeting / sponsorship strategies for prospective and existing clients.