ITALIAN SERIE A MEDIA RIGHTS 2010-2021 REPORT
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‘We’re got to take the Aston Martin brand to the next level’ | Jeff Slack, Racing Point F1
Jefferson Slack represented some of the world’s leading sports talent, ran Serie A giants Inter Milan and headed IMG’s football division during the first three decades of his career. Now
Guy-Laurent Epstein | How technology is driving Uefa marketing
In the latest video interview from SportBusiness, Uefa marketing director Guy-Laurent Epstein reflects on the ways in which the governing body has engaged with partners and fans during a year which has seen its major club competitions delayed and international competitions postponed.
Professional Body of Sports Leadership Launch | Is sport fit for the future?
Head of Commercial, Partnership Development Formula 1, Global Head of Central Content Creation Red Bull, Chair Rugby League World Cup 2021, Senior Campaign Manager (Europe) DAZN, Global People Director Sail GP, Founder/Chair and Managing Director Kinsey Sears
“London is critically important to us” | Jon Dutton, Rugby League World Cup 2021
Rugby League World Cup 2021 chief executive officer Jon Dutton details how the Rugby League World cup are looking to transcend the traditional audience of rugby league when the tournament is held in England…
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Europe
Asia
2020 Year end review
Rebates, renegotiations and non-live content | The year in sports media
Soccer remained the world's most valuable sport
Baseball saw 39
Sports sponsorship industry proves its mettle in the year of the pandemic
Rights-holders and sponsors showed differing levels of flexibility this year as the Covid-19 pandemic forced them to review contractual obligations and rights commitments. SportBusiness Sponsorship editor Matthew Glendinning looks at the way the industry responded to the crisis
2020 | The best comebacks and success stories from a challenging year
SportBusiness regional editors Eric Fisher, Kevin McCullagh and Ben Cronin look back at those rights-holders and properties that adapted best to a year of disruption for the sports industry
From our Partners
Untapped potential in direct-to-consumer streaming services
Media technology solutions company MediaKind has carried out a comprehensive survey of 40 rights-holders to understand their direct-to-consumer services. In this sponsored video interview, the company's head of product for D2C Video Solutions Dheeraj Ravula and Lisa Aussieker, VP and head of marketing and communications, discuss some of the key finding of the research.
My Horse World Club: A brand for the youth, by the youth
In association with FEI
Sportrecs primed for OTT growth
Sportrecs has already forged a network of partners and media outlets spanning multiple regions. However, 2020 is just the start of the platform’s aggressive expansion plans
Mikayilov pledges to restore AIBA’s financial stability
Suleyman Mikayilov has put in place a comprehensive plan to bring AIBA back from the brink of financial oblivion and safeguard the international federation’s long-term future if he secures the presidency this Saturday.