OUT NOW | Selling the Future? Private Equity’s Role in Sport
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Webinar | AI-driven highlights: How to deliver sports action that engages a modern-day sports fan
While a 'typical' fan doesn't exist, most of the audiences today have a growing digital appetite, crave personal experience, counter conventional beliefs, and want to be engaged on their terms
Webinar | How women’s sport can embrace the chance to be radical
One of the major misconceptions about women’s sport is that it is essentially men’s sport played by women. Wh
Gamification in Sport
Genius Sports’ head of sales for fan engagement, Judd Goldstein, outlines how a growing number of sports rights-holders and federations are optimising engagement and enjoying quantifiable benefits through t…
Webinar | Localising sports content to reach new audiences: the opportunities and the challenges
Localising sports media content to reach diverse markets is an important challenge for an increasing number of sports rights-holders and broadcasters.
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From our Partners
Online learning that puts sport’s future leaders on the right course
The Centre for Sports Business at The University of Liverpool Management School’s MSc online programme delivers a comprehensive syllabus with the challenges of tomorrow in mind.
SportBusiness at Sportel Rendez-Vous Miami: The changing face of motorsport in the US
SportBusiness invites you to a Masterclass at Sportel Rendez-Vous Miami on Tuesday, May 9, at 2:00pm local time.
SportBusiness at Sportel Rendez-Vous Miami: Private equity investing in sport
SportBusiness invites you to a Masterclass at Sportel Rendez-Vous Miami on Tuesday, May 9, at 9.50am local time
Long-term partner WSC Sports helps to drive NBL’s digital transformation
National Basketball League commissioner Jeremy Loeliger explains how a long-running partnership with WSC Sports has played a central role in the Australian competition’s digital growth strategy.