SportBusiness is the most trusted global intelligence service, providing unique news, analysis, data, consulting and events which deliver competitive advantage to executives in the business of sport.

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What SportBusiness offers you

Insight and analysis for top decision-makers in sport

Analysis, case studies and reports on best-practice business strategies used by the top sports companies – based on exclusive insights from our team and the people who run the companies.

Business-critical data for media executives

Powered by TV Sports Markets, our service is the most trusted in the sports media community, providing the most accurate data and analysis on media rights deals.

Business-critical data for sponsorship executives

Data and analysis on the relationships between leading sports properties and the brands that sponsor them, including databases of deals, decision makers and activations.

Strategic and commercial advice based on data-driven insight

Helping our clients make sense of sport’s commercial markets, our industry experts perform detailed analysis, leveraging our unique data to provide independent advice.

Case Study
Leading football league prepares to sell its rights in the Americas

Infront is expected to announce today that a now-former employee is under criminal investigation for “disloyal and unfaithful business management” during their time at the agency.

The International Ice Hockey Federation (IIHF) has awarded hosting rights for its World Championships between 2023 and 2025

Just months before the National Independent Soccer Association (NISA) will kick off its first season, its interim commissioner has stepped down

Derby County and Aston Villa will compete for a potential revenue increase of up to £300m over a five-year period in Monday’s Championship Play-Off final, according to figures from Deloitte.

Fifa, football’s global governing body, has confirmed that eight member associations have expressed an interest in bidding for the 2021 edition of its U20 World Cup.

The Laver Cup tennis tournament has today (Friday) announced an agreement with the Association of Tennis Professionals (ATP) to make the event an official part of the annual ATP Tour calendar

The England and Wales Cricket Board (ECB) has launched a new marketing campaign to target young audiences as the England team prepares to compete in the ICC Men’s Cricket World Cup.

Following AT&T-Time Warner merger, new company devotes multiple portfolio entities to ELeague event

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