From our Partners
Dive into the exciting realm of the Paris Games with Reuters
The historic agency will have a huge presence on the ground at the upcoming Paris Olympics, applying generations of industry-leading experience across its editorial, video, pictures, graphics and audio offering providing a wide variety of content with which to engage audiences throughout this sporting event – and beyond.
New whitepaper | The foundations for a new era of intelligent sports
The sports industry is on the cusp of a major transformation driven by AI. This new white paper, co-developed by SportBusiness and Genius Sports, examines the impact this rapidly evolving sector will have on the sports eco-system.
Glasgow: where sporting expertise meets world-class infrastructure
Glasgow is building on past successes over a sustained period in the 10 years since the 2014 Commonwealth Games to work towards future-proofing its renowned event-hosting strategy.
CVC’s Boost LaLiga funding drives growth home and away
Clubs across Spanish football’s top two divisions are benefiting from CVC Capital Partners’ game-changing cash injection – and the long-term vision is to build lasting financial sustainability across LaLiga.
Dyn’s digital disruption puts emerging sports in the spotlight
Dyn Media is shaking up the German sports media market by providing popular, but traditionally underserved sports with a significant platform for growth, aided by partners such as WSC Sports.
The Million Dollar Roll: a bowling concept to capture the imagination
League Sports Co. CEO and founder Adi K Mishra explains how the World Bowling League’s eye-catching Million Dollar Roll format is set to be a key pillar for the growth of a sport that is ripe for innovation.
White paper | How can we embrace AI to create meaningful engagement for fans?
This white paper, from Magnifi in partnership with SportBusiness, aims to delve into the role of sports video content in shaping evolving content strategies for sports rights-holders and media companies.
AI-driven streaming technology Sportradar 4Sight to transform ATP coverage
Sportradar has introduced its AI-driven streaming technology, Sportradar 4Sight for its sportsbook clients that offer ATP men’s tennis coverage, has grand plans for the data-driven technology across its vast audiovisual rights portfolio.
SportNXT 2024 to bring major league industry insights to Melbourne
Stellar speakers representing the biggest and most innovative leagues and teams from North America and worldwide will provide unmissable insights at the Melbourne & Olympic Parks precinct this month.
Sports big hitters shine a light on key topics at SportNXT 24
The sports industry’s most pertinent themes will be tackled at SportNXT in Melbourne, with an international line-up of speakers set to engage in discussions and debates over the sector’s central challenges and opportunities.
National Basketball Federation pioneers new era with AI-automated live streaming
The Israeli Basketball Association (IBBA) has slammed dunked its way to increased fan engagement and new revenue streams thanks to a four-year partnership with Pixellot, a leader in automated video and analytics technology.
How Getty Images’ visual storytelling powered Premiership Women’s Rugby
Getty Images’ extensive capabilities were utilised for a game-changing campaign to showcase the stories behind one of the most exciting properties in women’s sport, as Belinda Moore, Premiership Women’s Rugby chief executive, explains.
Supertri rebrand builds on Super League Triathlon’s disruptive ethos
Supertri is the new moniker for Super League Triathlon, which has revelled in its role as an innovation force in the swim-bike-run space. However, as its backers explain, this is about more than just a name change.
Secondary ticketing to continue assisting fans’ international ambitions in 2024
Over the past year, there has been a significant uptick in fans opting to travel far and wide for unique sporting experiences. This is one of three key trends to look out for in an industry that will continue to evolve in 2024, according to viagogo’s head of international supply and ticketing, Candy Fortescue.
Tokens of identity: independent study finds Fan Tokens deliver more than just fan engagement
Socios.com’s Chief Corporate Affairs Officer, James Newman, reflects on the thought-provoking findings, sharing the belief that fandom is more than just a hobby and that Fan Tokens can help provide the deeper meaning digitally engaged fans are looking for.
Prioritising the experience: The NEOM Beach Games’ athlete-first model
NEOM Sport committed to providing a unique, world-class experience for athletes and their entourage at the recent NEOM Beach Games in northwestern Saudi Arabia.
How the NEOM Beach Games is providing a platform to grow and innovate sport
The NEOM Beach Games has offered participating rights-holders a unique platform for long-term growth in a region of enormous potential. Rights-holders that returned for this year’s event believe their relationship with NEOM is on track to deliver significant benefits.
How digital ticketing can transform the away fan experience
Ticketmaster’s Away Ticketing solution is opening up fresh opportunities for football clubs to move away from outdated operational models and drive matchday revenue growth alongside front-office efficiencies.