With a growing need to stay competetitive, through personalisation and deeper fan engagement strategies, AI has the potential to solve a lot of headaches for overstretched marketing, social and communications teams.
So, demand has never been greater for data driven technology that provides tailored experiences at a scale.
However, despite this backdrop, some businesses have been relatively wary of the AI juggernaut.
This white paper, from Magnifi in partnership with SportBusiness, focuses on the capabilities of video in shaping scalable content strategies for sports rights-holders and media companies.
Request your copy of the whitepaper, today!
Future-proofing sports media: embracing AI for enhanced fan experiences.
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