Data

Rugby League
Data

Sports betting and data services company Stats Perform has been appointed the Official Data Partner for the re-arranged Rugby League World Cup (RLWC 2021)
Action Sports
Sports Betting

ALT Sports Data, which provides trading and consumer data for action and alternative sports, has entered into an agreement with Thrill One Sports & Entertainment, the organisers of the Nitro World Games…
Football
Data

Sports data and technology company Stats Perform has extended its official data agreement with the Ekstraklasa, with the deal including access to live feeds from every match of the top division of Polish…
Basketball
Sports Betting

Global sports data and technology company Sportradar has signed a multi-year agreement with the Turkish Basketball Federation (TBF) that includes the distribution of domestic and international betting…
Horse Racing
Media

Digital content agency Little Dot Sport has been awarded a multi-platform, full service, social media and digital content account for English horse racing venue Ascot Racecourse
Football
Data

Major League Soccer has concluded its second major piece of business in the space of a month, agreeing an eight-year betting data and streaming rights agreement with IMG Arena, the betting division of…
Multiple Sports
Finance & Law

Mike Jones, senior associate at Harbottle & Lewis, argues there are increasing opportunities for rights-holders to commercialise performance data in clever and innovative ways. But he also warns of the significant legal challenges in collecting personal information.
Sponsorship & Marketing

FAW targets annual revenues of £30m by 2028, double current levels Sponsorship income currently ‘undervalued’ by £3m per year Ass
Multiple Sports
Data

PressBox platform enables media to capture moments that matter for sports fans to boost subscription numbers and maximize ad revenue
Football
Host Broadcast & Production

AI-automated sports video and analytics solutions provider Pixellot has agreed a deal with Fiorentina to provide video and data technology at the Italian Serie A club’s new training complex.
Triathlon
Data

The Professional Triathletes Organisation (PTO) has signed up sports marketing and data technology company Two Circles to provide marketing support as it prepares to embark on the first-ever PTO Tour season
NFL
Data

Agreement with Sports Data Labs to be applied across multiple categories
Rugby Union
Marketing

Rugby Europe, the administrative body for rugby union in Europe, has announced a three-year strategic partnership with the Two Circles sports marketing agency
Multiple Sports
Finance & Law

Long-awaited deal brings sizable return for global sports investment company
Football
Sports Betting

IMG Arena agreed four-year deal starting from 2022-23 season Endeavor-owned betting division beat Infront in second round of tender
Football
Media

IMG Arena, the sports betting arm of the Endeavor-owned agency, has been awarded the international betting video and fastpath data rights to the DFB-Pokal, Germany’s top-tier cup competition.
Multiple Sports
Finance & Law

Tally Technology, the US-based developer of free-to-play prediction games for brands and sports rights-holders, has announced the closing of a $4m (€3.8m) seed funding round.
Tennis
Sports Betting

ATP chairman Andrea Gaudenzi has described how Tennis Data Innovations, the new data unit for the men’s tennis tour, wants to “conquer” the entire betting market and end the unlicensed distribution of th…