Triathlon
Features
Cast iron deal | ITU’s burgeoning relationship with Ironman
Relations between the International Triathlon Union and Ironman have thawed considerably over the past two decades. Dominic Bliss explores triathlon’s new era of co-operation.
Triathlon’s Disneyland
The world’s first dedicated triathlon venue, TriHabitat, is looking to cash in on a sport that suffers from significant event-hosting challenges. Elisha Chauhan reports.
The Leader: Marisol Casado
Marisol Casado, IOC (International Olympic Committee) Member and President of the ITU (International Triathlon Union), writes exclusively for SportBusiness International about the battle for Olympic survival.
German Triathlon Union questions ethics of Ironman Worlds painkiller sponsor
The German Triathlon Union (DTU) has expressed its unease over pain relief brand Aleve’s sponsorship of the 2019 Ironman World Championships, which take place in Hawaii tomorrow (Saturday).
Huub joins forces with Limelight for triathlon events
Wetsuit and apparel specialist Huub has signed a long-term sponsorship agreement with leading UK triathlon events the Blenheim and London Triathlons
PTO signals intent to pursue Ironman purchase, despite Wanda rejection
The Professional Triathletes Organisation has responded to Wanda Sports Group’s rejection of its bid to purchase the Ironman series, stating that it intends to pursue the acquisition and that “the tri…
Discovery-backed Play Sports Group in the hunt for CMO
Play Sports Group, the Discovery-owned digital sports media company focused on cycling and triathlon, is looking to recruit a chief marketing officer