Horse Racing
Lavazza renews with Ascot Racecourse for three more years
Coffee brand Lavazza has renewed its long-standing sponsorship relationship with the UK’s Ascot Racecourse.
Kentucky Derby attracts 51,838 fans – a US Covid-19 pandemic attendance record
The 2021 Kentucky Derby attracted an attendance of 51,838 fans on May 1, representing the largest crowd at a sporting event in the United States since the Covid-19 pandemic began
Cazoo continues sponsorship drive with St Leger Festival naming rights
Horse racing’s Arena Racing Company has signed up online used car retailer Cazoo as headline sponsor of its St Leger Festival.
Breeders’ Cup selects JMI Sports as exclusive sponsorship sales agency
US-based media rights and venue development company JMI Sports has been retained by the Breeders’ Cup as the exclusive sponsorship sales agency for the classic horseracing property.
Cazoo adds Epsom Festival and Derby title rights to growing portfolio
Online car retailer Cazoo has become the main sponsor of The Derby Festival, giving the brand naming sponsorship rights to the flat racing classics – the Epsom Derby and the Oaks.
Fox Sports dramatically extends wagering push with NYRA deal
Network to gain equity stakes in horse racing entity's NYRA Bets platform
Former RMG chief FitzGerald joins Old Gold Racing as investor and adviser
Richard FitzGerald, the former Racecourse Media Group chief executive, has joined racehorse syndicate business Old Gold Racing as an investor and adviser to the board
Entain, Arena Racing sign long-term horse and greyhound racing deal
Sports betting and gaming operator Entain and UK racecourse operator Arena Racing Company have sealed a long-term horse racing media rights deal and also established a joint venture for greyhound racing
Stevenson named FitzGerald’s full-time successor as Racecourse Media Group CEO
Racecourse Media Group, the media and data rights holding company for 34 British racecourses, has appointed Martin Stevenson as its chief executive on a permanent basis
Chancellor unveils £300m in funding for spectator sports in England
UK Chancellor Rishi Sunak has today (Wednesday) confirmed that major spectator sports in England will be provided with £300m (€347m/$419m) in funding as clubs and governing bodies prepare to reopen st…
Arena Racing issues letter before action against fast feed drone operator
Arena Racing Company, the operator of 16 UK racecourses, has issued a letter before action against a firm which has been flying drones over its racecourses in what is thought to be an attempt to provide…
IMG brokers LK Bennett womenswear deal for Ascot Racecourse
IMG has brokered a deal to further expand Ascot Racecourse’s licensed product portfolio, agreeing a partnership with British luxury clothing brand LK Bennett to produce a range of ready-to-wear women’s fas…
Ascot names ex-West Ham, Tie Break Tens executive Barnard as commercial director
Ascot has appointed former West Ham United and Tie Break Tens executive Felicity Barnard as its new commercial director
Unprecedented global coverage secured for second running of World’s Richest Race – the 2021 $20m Saudi Cup
HBA Media has secured extensive broadcaster growth for the second running of the much-anticipated Saudi Cup, which takes place this Saturday, 20th February at King Abdulaziz Racecourse
ITV and RMG negotiate extra free-to-air coverage for Cheltenham Festival
UK free-to-air commercial broadcaster ITV will offer expanded coverage of this year’s edition of horse racing’s Cheltenham Festival under a one-off agreement with rights-holder, Racecourse Media Group.
Cheltenham-based charity WellChild takes on Gold Cup naming rights
WellChild, a UK-based charity for seriously ill children, has reached an agreement with The Jockey Club to take on naming rights to this year’s edition of the Cheltenham Gold Cup horse racing event.
SIS to distribute Saudi Cup rights to bookmakers worldwide
SIS, a provider of end-to-end products and services to the betting and broadcast industries, has agreed a two-year deal to distribute live broadcast pictures and data to horse racing’s Saudi Cup.