Sportfive
Fan Engagement

Blockchain-based fan engagement platform Socios.com has built on its expansion drive by agreeing a strategic partnership with the Lagardère Sports agency. The agreement between Socios.c
Table Tennis
Business

The International Table Tennis Federation has decided against awarding its commercial rights wholesale to an agency in its next cycle, and will instead use a combination of in-house expertise and agency…
Football
Media

The Lagardère Sports agency is to distribute the international broadcast rights to the USL Championship and USL League One, the second- and third-tier US soccer leagues, respectively.
Football
Media

The Football Association of Thailand yesterday re-elected Somyot Poompanmuang as its president and said its global media rights for the 2021-28 period had been awarded, although did not reveal the winners
Rugby Union
Sponsorship & Marketing

The Lagardère Sports agency has brokered a deal between France’s Ligue Nationale de Rugby (LNR) and Duracell for the battery manufacturer to sponsor the Supersevens, a new professional rugby sevens ch…
Rugby Union
Sponsorship & Marketing

PPA Business School has been announced as an official supplier of the Supersevens, a new professional rugby sevens championship in France, in a deal brokered by the Lagardère Sports agency.
Golf
Sponsorship & Marketing

The Lagardère Sports agency has added Im Sung-jae, the rookie of the year on the men’s 2019 PGA Tour, to the roster of professional golfers that it represents.
Finance & Law

Lagardère, the France-based media conglomerate, has announced plans to sell 75 per cent of the Lagardère Sports agency to H.I.G. Capital, the Miami-based private equity and asset management firm.
Football
Media

The International Chamber of Commerce (ICC) has rejected Lagardère Sports’ application for interim emergency measures in the agency’s dispute with the Confederation of African Football (CAF) over the …
Football
Marketing

Karlsruher SC of German football’s 2. Bundesliga is to appeal against a recent court ruling in favour of sports marketing agency Lagardère Sports Germany in a long-running dispute.
Industry Moves

The Lagardère Sports agency has promoted Joel Segal to the position of chief executive of its North American business.
Football
Events

The Confederation of African Football (Caf) has said it will hold talks to determine the dates of the 2021 Africa Cup of Nations (Afcon) in Cameroon, while the governing body has been forced into a new…
Football
Media

Ahmad Ahmad, the president of the Confederation of African Football (Caf), has refused a request from the Lagardère Sports agency to address the recent termination of the two parties’ agreement at the or…
Football
Marketing

The English Football Association has extended its marketing partnership with Lagardère Sports.
Football
Media

The Lagardère Sports agency, official marketing partner of the Polish Football Association (PZPN), has agreed a deal with Onefootball for the digital platform to offer live streaming of Polish Cup fixtures.
Finance & Law

The immediate economic impact of the move by the Confederation of African Football to cancel its global media and sponsorship rights agreement with the Lagardère Sports agency was today outlined by Lagardère, a…
Football
Business

Lagardère, the France-based conglomerate, has said it will contest the Confederation of African Football’s decision to cancel its global media and sponsorship rights agreement with the Lagardère Sports age…
Industry Moves

Bernd Schauz, a long-standing executive at the Lagardère Sports agency, has launched his own sports and entertainment executive recruitment agency and consultancy.