CSM

Women’s tennis, cricket, rugby and football will provide powerful sponsorship platforms for brands in the Asia-Pacific region in coming years, argues Martini Ip, account director, CSM Sport & Entertainment, Hong Kong

Giles Stanford, director, global events, for CSM Live, outlines 12 ways sports right-holders can procure, design and produce more events that take less of a toll on the environment

Sebastian Page, account director at CSM Hong Kong, says Tottenham Hotspur's Son Heung Min's on-and-off-pitch success underlines the special value of Asian stars in European football

SportBusiness speaks with Asia-Pacific industry insiders about the increased urgency of sport adopting data-driven business practices in the Covid and post-Covid worlds. Tom King reports.

Cricket Australia confirmed the schedule for the Vodafone Test series, Dettol ODI Series and Dettol Twenty20 International Series against India – Cricket Australia G

The Covid-19 pandemic has stalled a modernisation of Japanese sport with a lot of domestic teams falling back on private backers and corporations to see them through the crisis. Kevin McCullagh and Tom King report.

Sports marketing agency CSM Sport & Entertainment has signed a new agreement with sportswear and apparel brand Umbro following the formal launch of its communications offering

The England and Wales Cricket Board (ECB) has appointed CSM Live, the experience team of the CSM Sport and Entertainment agency, to deliver a ‘bio-secure’ plan for the return of international cricket.

Global marketing agency CSM has appointed Charlie McEwen, the former chief operating officer of the British and Irish Lions rugby union team, as its chief executive of rugby and special projects

Global marketing agency CSM has announced the appointment of Gary Brosnan as executive creative director