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Saudi Arabia’s F1 Grand Prix a key moment in the Kingdom’s event hosting ambitions

Charles Leclerc of Monaco and Ferrari talks in the Drivers Press Conference during previews ahead of the F1 Grand Prix of Saudi Arabia (Photo by Hassan Ammar - Pool/Getty Images)

With the first-ever Saudi Arabian Grand Prix taking place this weekend, SportBusiness speaks with Charlie Beauchamp and Chris Long of CSM Sports and Entertainment, who are acting in advisory capacity for the race. They talk about the Kingdom's commercial goals and what will be needed to make the event a success. Adam Nelson reports.

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