Australia
Road to SportAccord 2019: Shining a light on marketing’s new rules
It’s only natural…
Melbourne. Unrivalled.
Visit Victoria | Harnessing the power of sport through Victoria’s tourism drive
Golden Ambitions
The City of Gold Coast, and the Australian state of Queensland, may have grabbed the world’s attention with the 2018 Commonwealth Games, but for a destination that is immersed in sport and can boast some of the southern hemisphere’s top facilities, this year’s mega multi-sport event is only part of the journey
Commonwealth Games | Durban withdrawal reignites bidding race
REPORT | The Future of Olympic Games Media Consumption – Executive Summary
F1 gets social | The social media verdict on the Australian Grand Prix
A league of their own | Rugby League World Cup
Events |Two by four
The four leading netball nations have come together to create a new tournament. Rob Ridley examines the format and the commercial implications of the venture.
Packing a punch – 3. Challenges and women’s sports
Australia’s credentials in the sports industry are built on its popular domestic leagues, enviable track record as a host of major events, and performance on the international stage. Andy Fry looks at the country’s blueprint for success and what the future holds.
Packing a punch – 2. Sponsors and city rivalry
Australia’s credentials in the sports industry are built on its popular domestic leagues, enviable track record as a host of major events, and performance on the international stage. Andy Fry looks at the country’s blueprint for success and what the future holds.
Packing a punch – 1. Active players and buoyant market
Australia’s credentials in the sports industry are built on its popular domestic leagues, enviable track record as a host of major events, and performance on the international stage. Andy Fry looks at the country’s blueprint for success and what the future holds.
Packing a punch – Australian Focus
Australia’s credentials in the sports industry are built on its popular domestic leagues, enviable track record as a host of major events, and performance on the international stage. Andy Fry looks at the country’s blueprint for success and what the future holds.
Flicking the Switch
Rob Ridley asks Cricket Australia about its plans to host the inaugural day and night test next month, and whether it will help to create cricket’s new breed of 24hr party people.
The Whole Nine Yards
Following the conclusion of last month’s Auckland Nines, event organiser and 2011 Rugby World Cup chief Martin Snedden spoke to Elisha Chauhan about how the annual rugby league tournament improved on 2014, and how it can go to the next level.
Stadium Design: Grand Designs
The genesis of a new or renovated stadium begins with the rights-holder who creates a brief that has to both push boundaries and stay within budget. Elisha Chauhan spoke to venue operators of the historic MCG (Melbourne Cricket Ground) and MLB (Major League Baseball) team the Minnesota Twins’ Target Field to find out the challenges each faced in the design process.
PDF download | Becoming an Ultimate Sports City – Tourism & Public Interest
In the fourth in a series of five mini reports on sports event hosting, in association with the Ultimate Sports Cities rankings, we take a look at tourism and public interest. There is a discussion of the latest thinking around tourism and public interest, and case studies looking at the top five cities in the category of tourism and public interest in this year's rankings - London, Melbourne, Sochi, Copenhagen and Calgary.
Above and Beyond
In addition to constructing a premium sports venue, the Perth Stadium, Rob Ridley finds out how the Western Australian government is creating a sports precinct to enhance the Aussie rules gameday experience.
Becoming an Ultimate Sports City – Event Strategy | Case studies – Melbourne
Melbourne was the top ranked city in the 2014 Ultimate Sports Cities rankings in the category of Event Strategy. Melbourne's Victorian Major Events Company (VMEC) is one of the world’s leading events acquisition groups. Developed in 1991, VMEC is recognised as a competitive and highly successful organisation that has secured countless sporting and cultural events for Melbourne’s major events calendar.