Australia
Gabba revamp scrapped as Queensland reshapes Brisbane 2032 venue plan
The venue infrastructure plan for the Brisbane 2032 Olympic and Paralympic Games is set for a significant overhaul after the Queensland Government elected to scrap a planned major redevelopment of the Gabba and reject a review committee’s recommendation to build a new “world class stadium”.
Singtel ‘exploring all options’ on Optus but rules out full sale
Singaporean telco Singtel is considering disposing of a significant stake in its Australian business Optus to a Canadian private equity firm, but plans for a full sale have been vehemently denied by the firm.
Dolphins marks Australian first with medicinal cannabis shirt sponsor
National Rugby League (NRL) team The Dolphins has become the first sports team in Australia to have a medicinal cannabis sponsor in Alternaleaf.
Australia closes in on 2026 Women’s Asian Cup after Saudi, Uzbek withdrawals
Australia is the favourite to host the 2026 AFC Women’s Asian Cup following the withdrawal of Uzbekistan and Saudi Arabia from the bidding race.
NRL ready to close gap on AFL in next rights deal after record 2023 revenues
Australasia's National Rugby League will find itself in its strongest-ever financial position when it comes to negotiate its next domestic media-rights deal, after reporting record revenues topping A$700m (€424m/$458m).
Nine deals with Tabcorp for Melbourne Cup free-to-air rights to 2029
The Melbourne Cup, Australia’s showpiece horse racing event, has a new free-to-air home after commercial broadcaster Nine Entertainment signed off a six-year contract with Victoria Racing Club (VRC) a…
Super Bowl ratings jump in NFL’s core international markets
Record UK viewing figures on Sky Sports for Super Bowl LVIII were among strong performing ratings across a variety of the National Football League’s target international markets.
Entain to promote Ladbrokes brand in Australia through regional UFC deal
Entain-owned betting brand Ladbrokes has agreed a regional sponsorship deal with the Ultimate Fighting Championship (UFC) in Australia and New Zealand.
Foxtel’s Ebitda down 14 per cent amid high rights costs
Australian pay-television broadcaster Foxtel has recorded a 14-per-cent drop in earnings, citing increased media rights fees for sports properties as a key driver of the loss
Mass job cuts planned at A-Leagues, KeepUp media unit set to shut
The Australian Professional Leagues (APL), the governing body of the A-League Men and Women competitions, is set to cut as much as 50 per cent of its workforce, with its KeepUp media arm among the casualties,…
Cricket Australia appoints Rise Worldwide to sell virtual inventory in India
Cricket Australia (CA) has selected Rise Worldwide as its exclusive virtual sponsorship sales agency in India on a four-year term.
Luzhou Laojiao extension marks latest Tennis Australia sponsorship business
Tennis Australia has continued its run of sponsorship deals for the Australian Open through the extension of its contract with Luzhou Laojiao
BMS replaces Westpac on Queensland Reds jersey
Australian Super Rugby Pacific team Queensland Reds has named global insurance broker BMS Group as its new front-of-jersey sponsor in a four-year agreement, from 2024 to 2027
Trio of deals cements Foxtel’s cricket position
Foxtel has extended its Cricket South Africa (CSA) rights in a multi-year deal from 2024-25 onwards, reinforcing its position as the ‘home of cricket’ in Australian broadcasting.
Toyota and HCLTech upgrade to fill CA’s main shirt positions
Cricket Australia (CA) has upgraded deals with two existing sponsors – Toyota and HCLTech – on one-year contracts to fill the top two kit branding positions for the recently crowned men’s Cricket World…
Isuzu UTE extends and expands A-League title sponsorship deal
The Australian Professional Leagues (APL) has announced a two-year extension of its sponsorship agreement with utility vehicle brand Isuzu UTE
New blow for CGF as Gold Coast drops 2026 Commonwealth Games proposal
The Commonwealth Games Federation (CGF) has been dealt yet another blow in its attempt to stage the next edition of the Commonwealth Games in 2026, after Australia's leading official said the organisation should look outside the country for new host after a joint proposal collapsed.
Fanatics begins AFL merchandise expansion with Essendon deal
Global sports merchandising company Fanatics has announced its first licensing agreement with an Australian Football League (AFL) team, Melbourne-based Essendon.