Spanish LaLiga

Football
Media

SuperSport, the sub-Saharan African pay-television broadcaster, has renewed its exclusive rights to the top two tiers of Spanish football, LaLiga
Football
Sponsorship & Marketing

Japanese medical device company Canon Medical Systems has renewed its medical supplier agreements with LaLiga clubs Barcelona and Real Madrid for five more years until 2025
Football
Sponsorship & Marketing

Spanish LaLiga's Club Atlético Osasuna has signed up frozen vegetable brand Verleal for the next two seasons, starting in the club’s centennial season, 2020-21.
Football
Media

Russian agency Telesport is close to finalising a renewal of its broadcast rights to Spain’s LaLiga in a five-season deal from 2021-22 onwards, SportBusiness understands.
Media

Spanish telco Telefónica will have to make its premium sports channels available to competitors for three more years after Spain’s competition watchdog extended the requirement until at least 2023.
Football
Sponsorship & Marketing

Japan-based automotive manufacturer Mazda has renewed its sponsorship of Spanish football’s LaLiga for another two years, extending its agreement until the end of the 2022-23 season.
Football
Sponsorship & Marketing

Spanish financial institution Liberbank has signed a six-year agreement with LaLiga’s Real Madrid as the club’s official bank from 2020-21 until the end of 2025-26.
Football
Sponsorship & Marketing

Betting company branding on the shirts of Spanish football clubs could be banned under proposals currently before the European Union
Football
Sponsorship & Marketing

Spanish LaLiga club Real Madrid has signed a regional betting deal with Asian company KOK Sports for the next three seasons, running from 2020-21 to 2022-23
Football
Sponsorship & Marketing

LaLiga's Real Sociedad has signed a long-term extension to its contract with Italian sportswear brand Macron
Athletics
Esports

World Athletics has halted the process allowing Russian track and field athletes to compete internationally as neutral athletes after Russian Athletics missed a deadline to pay a $6
Football
Host Broadcast & Production

Spanish production group and rights agency Mediapro has reworked its host broadcast of LaLiga matches since the league returned earlier this month with shots of empty seats minimised
Football
Sponsorship & Marketing

Spanish football club Villarreal has renewed its contract with its kit supplier, sportwear brand Joma
Football
Sponsorship & Marketing

Spanish football league LaLiga has signed a long-term extension to its sponsorship agreement with video game developer EA Sports
Australian Rules Football
Events

Organisers of this year's Wuhan Open WTA Tour event, pencilled for October 19 to 25, told Agence France Presse that it will be "hugely symbolic" in terms of the city's fight against Covid-19 should it…
Football
Media

LaLiga, the governing body of Spanish football’s top two divisions, has launched an invitation to tender for its media rights in 11 European territories.
Football
Sponsorship & Marketing

LaLiga is aiming to become the biggest overseas football league in China via its new joint-venture in the market with Mediapro and Super Sports Media, Sergi Torrents, the JV’s chief executive, told SportBusiness this week.
Football
Sponsorship & Marketing

Spanish football club CD Leganés has signed up dental health specialists Vitaldent to its portfolio of kit sponsors.