Spanish LaLiga
LaLiga presses ahead with domestic tender despite regulator stance on longer terms
Spain’s LaLiga is to press ahead with a domestic broadcast rights tender that allows bidders to lodge offers over four and five seasons despite advice from the country’s competition watchdog, the Comisión Naci…
CaixaBank extends with Osasuna for four more years
Spanish bank CaixaBank has renewed as an official sponsor of Spanish LaLiga club Atlético Osasuna for the next four seasons.
Finetwork fills main shirt position at Real Sociedad
Spanish LaLiga club Real Sociedad has concluded its search for new main shirt sponsor, having reached an agreement with mobile operator Finetwork for the remainder of the 2021-22 season.
Three-year rights cycles decrease competition, says Tebas ahead of LaLiga ITT
Domestic broadcast deals of just three years in length restrict LaLiga from increasing competition for the rights, according to league president Javier Tebas, who is looking to match the value of the current…
FC Barcelona ‘mulls sale’ of 49 per cent of Barça Studios production unit
Cash-strapped LaLiga side FC Barcelona is considering selling a 49 per-cent stake in its in-house production operation Barça Studios to accelerate the development of the unit and help improve its financial …
LaLiga to stream content internationally ‘in collaboration’ with broadcasters
LaLiga, organising body of the top two divisions of Spanish club football, has announced here at Sportel Monaco that it is to offer live and on-demand coverage to international fans via a new over-the-top…
Barcelona plots financial road to recovery
Spanish LaLiga club FC Barcelona has confirmed a loss of €481m ($558.6
LIVENow to offer LaLiga, Serie A matches in Belgium through Eleven Sports deal
Pay-per-view streaming platform LIVENow is offering customers in Belgium access to live coverage of a handful of matches from Spanish LaLiga and Italian Serie A on a PPV basis under a deal with Eleven…
Tebas eyes LaLiga domestic TV deals of up to five years
LaLiga is set to offer seven packages in its next tender for domestic media rights and contracts of up to five years in length
LaLiga trio to challenge CVC deal
Spanish LaLiga clubs FC Barcelona, Athletic Club and Real Madrid have announced they will challenge the agreement reached between the organising body of the top two tiers of Spanish club football and private…
Bitci-Cádiz deal keeps pressure on Socios in Spanish market
Spanish LaLiga club Cádiz CF has named Turkish blockchain company Bitci as its new front-of-shirt sponsor, replacing betting operator Dafabet from last season.
Barça commercial director ‘quits’ as pressure builds on main shirt deal
Jordi Camps, the commercial director and head of global partnerships for Spanish LaLiga club Barcelona, will resign at the end of this month, according to Spanish media sources
Gol and Twitch expand LaLiga showcase to nine matches
LaLiga rights-holder and free-to-air channel Gol has made an agreement with Twitch through which nine LaLiga matches during the 2021-22 season will be broadcast on the Amazon-owned online streaming platform
Spain ups capacity limits for sporting venues
The Spanish Government has enhanced capacity limits for sports venues in the country, boosted by the success of the Covid-19 vaccination programme
Mallorca snags Japanese brand aGEL as main shirt sponsor
Japanese technology company Taica Corporation has been named as the new global main sponsor of Spanish LaLiga club RCD Mallorca through its silicone-based product brand αGEL (Alpha GEL).
Valencia signs Zumub as nutrition sponsor
Spanish LaLiga club Valencia CF has made sports supplement supplier Zumub its nutrition sponsor for this season.
The deal will see Zumub help the players in their sports preparation
Levante replaces Betway with Gedesco, but four LaLiga clubs still without shirt deals
Spanish fintech company Gedesco has become the main shirt sponsor of Spanish LaLiga club Levante UD for the 2021-22 season