Spanish LaLiga

Latest Features

LaLiga is aiming to become the biggest overseas football league in China via its new joint-venture in the market with Mediapro and Super Sports Media, Sergi Torrents, the JV’s chief executive, told SportBusiness this week.

Omar Chaudhuri, chief intelligence officer at 21st Club, reflects on how the transfer market will change and impact clubs of all sizes during and after the Covid-19 crisis

David Griffiths, senior member of the sports and entertainment team at Miller Insurance, on the challenges presented by playing sport behind closed doors.

Spanish football giants Real Madrid have grown digital revenues over 30 per cent over the course of five-year partnership with Microsoft, creating a digital marketing platform that allows the club to engage with, and learn from, it's 450 million-strong global fanbase.

Market research conducted in 2014 showed that success on the field was not translating into awareness off it for La Liga side Sevilla FC. Frank Dunne looks at how the club has subsequently addressed this, doubling commercial revenues to €18m.

An economic impact assessment from professional services firm PricewaterhouseCoopers has estimated that clubs in the top two tiers of Spanish football face a collective reduction of around €1bn ($1.2

Spanish LaLiga side FC Barcelona has been raided by Catalan police with reports suggesting former president Josep Maria Bartomeu was among several figures arrested during the operation

Amazon Prime Video, the OTT platform of internet retail giant Amazon, has struck a deal to carry LaLigaTV on its UK arm in an exposure boost to the Spanish league

LaLiga and Mediapro, the Spanish production group and rights agency, have incorporated a new state-of-the-art pitchside camera into the host broadcast of matches from the Spanish top flight

Features

IMG launches own direct-to-consumer distribution platforms for Italian and Spanish football rights