Global
Tokyo Olympics expected to become the next ‘Free Solo’ moment for climbing
In the first of a series of articles about the new sports making their debut at the Tokyo Olympics, Jonathan Retseck and Ben Ende, partners at talent management and sports marketing agency RxR Sports, tell SportBusiness how climbing can benefit from its inclusion this summer. Bob Williams reports.
Allen Soong | Restructuring will allow sports teams to recapture fans, dollars and their future
Allen Soong, partner at California-based financial consulting firm Paladin, explores the expanding opportunities for more nimble sports organizations in the wake of the Covid-19 pandemic
Eleven Belgium plans 4K channel for Pro League, sees BeNeleague as ‘opportunity’
Subscription broadcaster Eleven Sports Belgium is planning to roll out a 4K channel in time for its second season as the rights-holder to the country’s Jupiler Pro League and is also considering the d…
Argentina to travel to South Africa for Rugby Championship opener
World champions South Africa will mark their return to the Rugby Championship, the southern hemisphere-based international rugby union tournament, with a doubleheader against Argentina in South Africa
Formula 1 adds Crypto.com to global sponsor roster
Cryptocurrency platform Crypto.com has today (Tuesday) broadened its presence in Formula 1 by signing up as the seventh top-tier global partner of the motor-racing championship
Bettman: NHL boosted by positive reaction to helmet ads
Commissioner says lack of fan pushback fuels decision to maintain inventory
ICC’s new OTT platform facilitated by Endeavor Streaming
Streaming technology provider Endeavor Streaming has been selected by the International Cricket Council to support its streaming platform, ICC.tv
NHL, Sportradar strike 10-year extension for global data rights
New contract term carries sharply heightened focus on legal sports wagering
NBA grows sponsorship business 6 per cent to record mark
Multiple active categories, jersey patch deals fuel growth for league, 30 teams
Expo 2020 Dubai signs up with Manchester City and Mumbai City
English Premier League champions Manchester City has signed up Expo 2020 Dubai as the club’s ‘Official Exhibition Partner’ in a short-term sponsorship deal.
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Andy Dolich | Citius, Altius, Fortius and the future of the Olympic Games
Former NFL, MLB, NBA, and NHL senior executive Andy Dolich discusses the state of the Olympic movement and the challenges it faces in the build up to the delayed Tokyo Olympics
Nick Sakiewicz on the National Lacrosse League’s emerging potential
In this week’s episode, podcast co-hosts Eric Fisher and Chris Russo interview Nick Sakiewicz, National Lacrosse League commissioner. Eric and Chris also discuss the United States Supreme Court’s landmark antitrust ruling regarding American college sports, the National Football League’s bid to bring in outside investors for its media properties, and continued growth in the North American legal sports betting market.
Stats Perform wins Cricket West Indies data and betting streaming contract
Sports data and technology company Stats Perform has acquired the exclusive rights to collect and distribute the official statistics and fast data of Cricket West Indies, as well as distribute live video…
Discovery unveils corporate brand to house sports portfolio overseen by Georgiou
Media group Discovery has unveiled a new Discovery Sports identity to represent its portfolio of sports brands, channels and platforms
Fifa sanctions former CAF executive Omari over Lagardère negotiations
Constant Omari, the former president of the Congo DR Football Association and an ex-vice president of the Confederation of African Football (CAF), has been suspended from football for one year by Fifa…
Discovery signs eToro advertising deal ahead of Tokyo Olympics
Media group Discovery has signed a sponsorship contract with investment platform eToro ahead of the Tokyo Olympics
Osaka becomes Panasonic ambassador as brand identifies with her ‘value system’
Electronics specialist Panasonic has signed up tennis player Naomi Osaka as a brand ambassador in a two-year agreement
Al-Musallam promises greater transparency from Fina, commits to internal reform
Husain Al-Musallam, the new Fina president, has promised to make aquatic sports' global governing body “more transparent in every area of our work”, as he committed to implementing reforms across the org…