Global

Raffaella Valentino, the former head of sponsorship sales at the Team Marketing agency, and Marcel Wiegmann, former senior partnership development manager at Liverpool FC, have teamed up to co-found BallGame…

The United Arab Emirates is to stage this season’s Fifa Club World Cup in early 2022 after Japan withdrew as host due to the Covid-19 pandemic.

World Table Tennis, the commercial arm of the International Table Tennis Federation, has appointed The Sports Consultancy to help secure hosts for its to Grand Smash, Cup Finals and Champions events

US Open tennis champion Emma Raducanu has joined luxury fashion house Dior as an ambassador

Venture capital firm aligns with several prominent pro team owners

An independent study commissioned by Uefa, football’s European governing body, has found that it could lose up to €3bn ($3.5bn

Football-based media platform OneFootball has acquired global rights to the Copa do Brasil club competition through an agreement with sports marketing agency Klefer

Absent a broadcast deal in the region, Lega Serie A has opted to continue broadcasting matches on YouTube free of charge in the Middle East and North Africa, but will also grant a “non-exclusive one-month e…

The recent investment in Spring Media and its merger with Future Sports Agency will allow the Stockholm-based sports marketing agency to take “bigger bets on rights”, according to chief executive Tobias Osm…

Fiba, the world governing body for basketball, is to make its .basketball domain name available to the general public on the GoDaddy registry for the first time

Innovative Production Group, the commercial rights-holder of the Lanka Premier League Twenty20 cricket competition, has established a joint venture with UK-headquartered agency Redstrike

The Badminton World Federation has announced a one-year extension with HSBC, its Principal Global Partner and title sponsor of the BWF World Tour

Deltatre, the international technology company, has announced that chief executive Giampiero Rinaudo will soon retire from the role after more than 35 years with the business, with Andrea Marini, existing…

Uefa and its appointed agency Team Marketing are inviting bids for licensing rights to the Uefa Champions League in the cryptocurrency, non-fungible tokens (NFTs) and fan token space, including the opportunity…

Spanish football club Real Madrid has signed a global sponsorship agreement with American healthcare giant Abbott

The effect of the Covid-19 pandemic and DAZN’s swoop for global broadcast rights to the Uefa Women’s Champions League for four seasons has led the Spring Media agency to seek a new business model for its…

Match fixing in professional football declined for the third consecutive year in 2020, despite the increased risks created by the Covid-19 pandemic, according to a new study carried out by Stats Perform…