The International Ski Federation is ramping up its global engagement efforts as it builds towards Beijing 2022, with its secretary general, Sarah Lewis, describing China as “the biggest opportunity for winter sports in the last 50 years”. Adam Nelson reports on how FIS is using its digital strategy to encourage consumers to take to the slopes.
SailGP, the nation-versus-nation sailing league pioneered by Kiwi yachtsman Sir Russell Coutts and Oracle founder and chief executive Larry Ellison, made its British debut during Cowes week. SportBusiness spoke to Coutts after the event
World Rugby chief executive Brett Gosper tell Kevin Roberts about his hopes for the impact and legacy of the showpiece 2019 Rugby World Cup in Japan at the tail end of a year when plans for a global Nations Championship foundered on the rocks of resistance from the sport’s established nations.
The IAAF has renegotiated a controversial contract with Dentsu agreed by its former president Lamine Diack. SportBusiness has seen a copy of the agreement and a letter from the IAAF's lawyer in which he describes some of the 'unusual provisions'. Ben Cronin reports.
The recent round of video game licensing deals signed by clubs and leagues with EA Sports and Konami show how complicated the video game licensing business has become. Callum McCarthy examines whether it is better to sell rights collectively or go it alone.
The proliferation of new digital platforms, coupled with the now global availability of content, have been the main challenges in monitoring the piracy of the Bundesliga in recent years, according to Athletia,…
US venue development, advisory and investment company Oak View Group has launched a global venue collective and will seek out a naming rights partner for British motorsport circuit Silverstone, which has…
Basketball’s world governing body is developing the sport and its competitions in Asia, the body’s president Andreas Zagklis has said, speaking exclusively to SportBusiness on the weekend of the World Cup…
IMG Licensing says it has secured contracts with 25 Japanese licensees and 21 global licensees for this year’s Rugby World Cup in Japan. Ben Cronin reports.
Tom Hill, chief commercial officer, World Rugby speaks exclusively to SportBusiness about the commercial programme for the 2019 World Cup in Japan
Adam Nelson reports on how the International Cricket Council revamped its broadcast coverage ahead of the 2019 Cricket World Cup, focusing on storytelling to attract new audiences and break digital engagement records
SportBusiness speaks to Fifa's chief women’s football officer, Sarai Bareman, to get her reflections on the 2019 Women's World Cup in France and hear how she is hoping to leverage the momentum gained from that event to further develop women’s football around the world.
Highlights from the esports panel at Sports Decision Makers Summit London, including discussion of the impact of eSports and eSports culture on the structure, marketing, monetisation and presentation of future sports competitions.
Highlights of our 'media: the world beyond football' at SDMS London. How are rights owners outside the big money football bubble are developing effective media strategies?
As TikTok has grown into one of the world's most popular social-media apps during the past year, the short-form video-sharing platform has become an important tool for sports rights-holders to expand and engage their fanbases.
Discovery’s acquisition of the Play Sports Group in January this year served further notice of its strategy to focus its energies on cycling. Ben Cronin speaks to Sameer Pabari, SVP, content & business development, Discovery, and Simon Wear, CEO & founder of PSG ahead of the Tour de France.
The Long Read | Potential investors will do well to look closely at the football deals of Endeavor and Wanda Sports
With Endeavor and Wanda Sports both preparing for IPOs, Frank Dunne looks at how the media rights strategies of their respective buying arms, the IMG and Infront agencies, fit into the two groups’ portfolios and explains why potential investors would be advised to look carefully at the small print around some key football deals.
Fortnite player’s contract lawsuit shakes up esports, but it’s unlikely to be the industry’s ‘Bosman moment’
Fortnite player and Twitch streamer Turner 'Tfue' Tenney has become the first professional gamer to file a lawsuit against his own organisation over an unfavourable contract. Callum McCarthy asks if signifies the emergence of player power in esports.
The decision by the ATP Council not to renew Chris Kermode's contract as ATP executive chairman and president caused surprise when it was announced in March. Ben Cronin speaks to the outgoing tennis chief about his record.
IPO prospectus for parent company of the Infront agency and Ironman triathlon operator reveals strategy to focus on mass participation in China and predictions for the growth of the Chinese sports sector.
Few would argue against the fact that there is growing momentum behind women’s sports, both in media and commercial terms, but when will we be able to reach a stage where they are financially self-sustainable?
The first Sports Decision Makers Summit – from SportBusiness and Sportel – was held at the W South Beach in Miami over 6-7 May. After the event, our moderators shared the most interesting learnings they took home.
The launch of iX.co, a digitally native company which unites the strength of Infront’s digital operations and Omnigon, is designed to offer brands and sports bodies an opportunity to talk to consumers directly and in new ways.
SportBusiness’ postgraduate course rankings is back for another year.
SportBusiness' annual survey of the world's best postgraduate sport administration degrees returns for an eighth year.
SportBusiness Postgraduate Course Rankings 2019 | Sport business education is expanding to meeting the needs of a rapidly growing industry
James Skinner and Aaron Smith, of the Loughborough University Institute for Sport Business, run the rule over some of the current trends that are driving change and creating new opportunities across the sport business education sector.
Fifa and Uefa have both unveiled strategies for the long-term development of women's football. Frank Dunne examines what it would take to put female competitions on an equal footing with their male equivalents.