“It’s like a wave that hits you” | British Olympic federations on their commercial preparations for the Games
British Gymnastics chief executive Jane Allen, British Swimming chief executive Jack Buckner and UK Athletics chairman Chris Clark discuss their organisations' plans for the final run-in ahead of Tokyo 2020 and explain how to ensure a strong commercial return from the Olympic Games.
By Michael Andrew, vice-captain and co-owner of New York Breakers, a team in the new International Swimming League.
A Ukranian billionaire is funding the latest effort to turn swimming into a regular competitive professional sport and not just one of the most popular events at the Summer Olympics.
The first edition of a new weekly round-up of sports business news from China.
The Ligue Européenne de Natation [LEN], the governing body for aquatics in Europe, has confirmed that Rome has been selected to host the 2022 European Aquatics Championships and reiterated its intention …
This weekend’s final regular-season event from the International Swimming League, the new franchise-based competition, is to be streamed live by the BBC, the UK public-service broadcaster.
The Ligue Européenne de Natation (LEN), aquatics’ European body, and its broadcast rights partner Eurovision Sport, the sports arm of the European Broadcasting Union, have issued a joint statement indicating sw…
Rome looks set to host the 2022 European Swimming Championships while Russia’s Kazan or Nizhny Novgorod could host the 2024 edition of the event.