Formula 1
Mercedes F1 under pressure to scrap Kingspan sponsorship
The Mercedes Formula 1 team is under pressure to reverse its sponsorship agreement with building materials company Kingspan, following protests over the sponsor’s connection to the Grenfell Tower disaster.
Saudi Arabia’s F1 Grand Prix a key moment in the Kingdom’s event hosting ambitions
With the first-ever Saudi Arabian Grand Prix taking place this weekend, SportBusiness speaks with Charlie Beauchamp and Chris Long of CSM Sports and Entertainment, who are acting in advisory capacity for the race. They talk about the Kingdom's commercial goals and what will be needed to make the event a success. Adam Nelson reports.
Klein: Bundesliga will strike short-term NFT deals while ‘bewildering’ market matures
Bundesliga International is seeking to strike short-term non-fungible token (NFT) licensing deals as it gets to grip with the ‘bewildering’ pace of development in the digital collectibles market, according to …
PKN Orlen retains Alfa Romeo Racing title rights through 2022
The Sauber Group-owned Swiss Formula 1 team Alfa Romeo Racing has renewed its title sponsorship deal with Polish petroleum company PKN Orlen.
F1 director of strategy Gangakumaran to return to Sky Sports
Yath Gangakumaran is to leave his role as director of strategy and business development at Formula 1 to return to UK pay-television broadcaster Sky Sports in the role of commercial director
McLaren Racing signs DataRobot as latest sponsor from tech sector
McLaren Racing has signed a new sponsorship agreement with AI cloud platform DataRobot
Formula 1 faces watershed moment in China after securing first local driver
Formula 1 will have its first Chinese driver next season in a development that could transform the sport's standing in the giant Asian market
F1 extends China Grand Prix deal to 2025
China's position on the Formula 1 calendar until 2025 has been secured under a new deal with local organisers
Formula 1 renews QuintEvents hospitality deal
Formula 1 has announced a multi-year extension to its deal with specialist hospitality provider QuintEvents to continue to deliver its F1 Experiences travel, ticket and hospitality package programme
Dell extends with McLaren F1, Medallia and EasyPost make sponsorship debuts
Technology company Dell Technologies has signed a multi-year extension to its sponsorship deal with McLaren Racing, an association which began in 2018
China ‘not on 2022 Formula 1 calendar’
The Chinese Grand Prix will be absent from the Formula 1 calendar for the third year in a row in 2022, according to news agency Reuters
Singtel picks up Formula 1 rights
Telco Singtel has acquired rights in Singapore for Formula 1, previously held by pan-regional sports broadcaster Fox Sports Asia, which shut down on October 1
Netflix ‘would consider’ F1 rights despite ‘keeping its hands off live sports’
Netflix would consider the acquisition of live broadcast rights to motor racing’s Formula 1, according to Reed Hastings, the streaming service’s co-chief executive, who was speaking to Der Spiegel in …
Canal Plus retains F1 rights in France, extends MotoGP and WRC deals
Pay-television broadcaster Canal Plus has retained its grip on rights to Formula 1 motor racing in France until 2024
Cregan to head F1 Miami Grand Prix leadership team
Veteran Formula One race promoter Richard Cregan has been appointed chief executive of the inaugural Miami Grand Prix
Eclat, Aser, beIN and others bid to fill Fox Sports Asia gap
Sports rights formerly held by Fox Sports Asia, which is shutting down next month, have attracted bids from several companies interested in taking over the Disney-owned pay-television platform's position…
Formula 1 hospitality director Beavan to step down
Formula 1 has announced that its global director of hospitality and experiences, Kate Beavan will step down from her role at the end of August 2021
Inaugural Miami Grand Prix scheduled for May 2022
Formula 1 has revealed that the inaugural Miami Grand Prix will take place in May 2022 and that ticket demand is already high for the event