Formula 1

Latest Features

Tim Hunt, commercial and marketing director at Williams, wants sponsorship platform to focus on “the USPs of being an F1 team” M

SportBusiness speaks to Azhan Shafriman Hanif, Sepang International Circuit’s newly-appointed chief executive about his plans to overcome the current economic uncertainties created by the Covid-19 pandemic.

Pay-television broadcaster Canal Plus is set to showcase free-to-air coverage of four Formula 1 races itself instead of selling on the rights

DAZN has signed up Japanese Formula 1 driver Yuki Tsunoda as a brand ambassador to promote the OTT subscription platform in Japan

German automotive giant Volkswagen Group and its subsidiary Porsche are considering joining Formula 1 if the next engine rule changes endorse the use of sustainable fuels, according to a BBC report

Motor racing's Formula One has signed up sparkling wine brand Ferrari Trento to its sponsorship portfolio