PGA Tour

Golf
Fan Engagement

The PGA Tour, DP World Tour and the Royal and Ancient Golf Club of St Andrews (R&A) have come together to reach an exclusive content agreement with short-form social media platform TikTok
Golf
Events

The CJ Cup will be held in the US for the third successive year as Covid-19 restrictions in South Korea continue to halt the golf tournament’s return to its homeland, the organisers of the event have a…
Golf
Governance

The PGA Tour and DP World Tour have strengthened their alliance with an expanded 13-year joint venture partnership through 2035, which is designed to fend off the growing challenge from the Saudi-backed…
Multiple Sports
Finance & Law

In this week’s episode, podcast co-hosts Eric Fisher and Chris Russo interview Meredith McPherron, chief executive and managing partner of Drive by DraftKings. Fisher and Russo also discuss ongoing turbulence and change in the golf business spurred by the arrival of LIV Golf, Bruin Capital’s sale of streaming video technology company Deltatre, Susquehanna Investment Group’s new support of sportsbook PointsBet, a non-fungible token partnership involving the National Hockey League and NFT distribution platform Sweet, and moves by Fanatics chief executive Michael Rubin to sell his equity in Harris Blitzer Sports & Entertainment and further position the company into sports betting.
Golf
Governance

PGA Tour commissioner Jay Monahan has conceded that the embattled golf organization cannot compete with the Saudi-backed breakaway LIV Golf in a financial "arms race" to compensate the best players in…
Golf
Events

Move aimed in part at helping fend off LIV Golf threat
Golf
Sports Betting

The PGA Tour and bet365 have announced a three-year content and marketing agreement through 2024, which designates the online gaming company as an official betting operator of the organization.
Golf
Sponsorship & Marketing

Kaulig Companies has signed a four-year deal as the new title sponsor of the PGA Tour Champions event at Firestone Country Club starting in 2023
Golf
Media

Pay-television broadcaster Sky has extended its PGA Tour broadcast rights in German-speaking countries as the established property continues to fight off competition from the lucrative LIV Golf series
Golf
Governance

Golfer remains firm in belief he should be able to choose where to compete
Golf
Governance

As PGA Tour commissioner makes passionate defense, Norman insists LIV Golf is 'not going anywhere'
Multiple Sports
Finance & Law

In this week’s episode, podcast co-hosts Eric Fisher and Chris Russo interview Michael Schreiber, founder and chief executive of Playfly Sports. Fisher and Russo also discuss the tumultuous week surrounding the competitive debut of LIV Golf, the record-setting sale of the National Football League’s Denver Broncos, the NFL’s rising business and talent development interests in Africa, a $50m (€48.6m) round of fundraising for Religion of Sports, and Warner Bros. Discovery’s hire of Luis Silberwasser to lead its sports business.
Golf
Sponsorship & Marketing

PGA Tour tournament sponsor cuts ties with prominent golfer
Golf
Governance

Escalating battle between rival golf properties hits new level of animosity
Golf
Media

Pay-television broadcaster Sky has retained rights in the UK and Ireland to golf’s PGA Tour in a ‘multi-year’ agreement announced today (Monday) with international rights-holder Warner Bros. Discovery. T
Golf
Governance

33rd ranked player in the world is believed to be first to depart in this fashion
Golf
Sponsorship & Marketing

Prominent PGA Tour corporate partner ends sponsorship agreements with two top players joining rival property
Golf
Industry Moves

Accomplished executive departing upstart golf property after just six months