PSG and Schalke pioneer football club involvement in esports PSG targeting Asian youth, Schalke broadening European brand Both clubs believe gaming is the future of entertainment
German Bundesliga football club Schalke 04 has upgraded its association with construction and project management company Harfid to include its sleeve sponsorship rights
Germany-based football media platform Onefootball has signed its second editorial content agreement in a matter of days, teaming up with Bundesliga side Schalke 04
German Bundesliga football club Schalke 04 has agreed a new sponsorship deal with furniture manufacturer Hülsta. Hülsta has agreed an initial four-year deal that will commence with the 2020-21 season.
German subscription broadcaster Sportdigital is set to carry content from action sports and lifestyle channel Edgesport after successfully applying for a broadcast licence, while Bundesliga football club…