Sports data and technology company Genius Sports has been temporarily certified by the Massachusetts Gaming Commission as a licensed sports wagering vendor for 12 months pending final authorization

Video game developer Electronic Arts has announced a drop in revenues and expected earnings for Q3 despite "record engagement" with its FIFA 23 franchise around the 2022 Fifa World Cup

UK-based sports marketing agency Six Sport has entered into a strategic partnership with sports metaverse company LootMogul to support its growth plans and speed up “the adoption of blockchain gaming b…

Digital consultant and software provider Globant has launched a new service focused on enhancing the fan experience, on the back of several high-profile deals in the sports market

Digital collectibles and fantasy game company Sorare has signed a four-year licensing deal with the Premier League, adding to its licensee agreements with major sports organisations, including the NBA…

Tennis Australia has selected four more companies for its AO Startups programme, which gives companies the chance to have their technology piloted during the Australian Open and in other areas of Australian…

Maple Leaf Sports & Entertainment subsidiary MLSE Digital Labs has partnered with Amazon Web Services (AWS) to create a new technology-focused research and development program called SportsX, which is d…


Mike Jones, senior associate at Harbottle & Lewis, argues there are increasing opportunities for rights-holders to commercialise performance data in clever and innovative ways. But he also warns of the significant legal challenges in collecting personal information.

Tim Mangnall, chief executive of specialist NFT advisory company Capital Block, provides seven pointers for launching a digital collectible offering

Swiss-Ski has claimed a first for snow sports by teaming up with virtual advertising technology company uniqFEED to trial its products, while the national governing body has also extended its sponsorship…

The Two Circles agency has established its sixth international office in Melbourne following the acquisition of technology company Codeware

The National Basketball Association has signed a virtual reality-focused multiyear deal extension with global tech giant Meta

Web3 and blockchain company NMKR has appointed Lingling Liu as head of sports partnerships

As part of TSN's recent launch of its streaming service, TSN+, the broadcaster has announced augmented game feeds of its National Football League coverage during the playoffs and Super Bowl together with…

Further clarity is set to be provided surrounding video assistant referee (VAR) decisions in football, after a 12-month trial was given the green light

US college sports-focused agency Learfield has sold digital signage and video experience company ANC to sports entertainment agency C10 Media

Tennis Australia has furthered the Australian Open’s commitment to exploring the metaverse by launching a new game on the popular online gaming platform Roblox.

For a global perspective on the business of sport from New York, London & Singapore

Web3-focused platform Virtualness has hired experienced media executive Joyee Biswas as a founding team member, heading sports and media partnerships for the fledgling Singapore-based company

Deal brings a full-circle moment for former Omnigon founders

Singapore's appointment as host of the IOC's Olympic Esports Week characterises the city's ambitions to stage the next generation of technology-driven sports events.