Motorsport
Canal Plus nears 1.5m peak for disrupted Monaco GP
Canal Plus, the French pay-television broadcaster, registered an average audience of 1.26 million subscribers for live coverage of yesterday’s (Sunday’s) Formula 1 Monaco Grand Prix.
AximTrade joins Alfa Romeo F1 portfolio
Singapore-based forex and CFD trading services provider AximTrade has signed as a sponsor of the Alfa Romeo F1 Team
Indianapolis 500 awaits first 300,000 capacity crowd since 2019
This year's Indianapolis 500 is expecting a capacity crowd of 300,000 fans at Indianapolis Motor Speedway on May 29, marking the first time the showpiece NTT IndyCar Series race will have a full attendance …
Aruba extends Ducati Superbike title sponsorship, adds MotoGP association
Italian IT company Aruba will continue as title sponsor of Ducati’s World Superbike team until 2024 and has expanded the relationship to Ducati's Moto GP team.
Shell-Pennzoil extends and expands IndyCar, IMS partnership
Multinational oil and gas company Shell and subsidiary motor oil brand Pennzoil have secured an expanded multiyear partnership with NTT IndyCar Series, Indianapolis Motor Speedway and Team Penske
Ricciardo appointed OKX brand ambassador
Formula 1 driver Daniel Ricciardo has been appointed as a brand ambassador of cryptocurrency firm OKX
Veritone to provide AI video search technology at Nürburgring 24 Hours
Veritone, the US-based artificial intelligence technology company, has signed up motor racing’s ADAC TotalEnergies 24 Hours of Nürburgring as its latest client.
Gainbridge extends Indianapolis 500 entitlement deal
Digital financial services platform Gainbridge has secured a multiyear agreement to extend its presenting sponsorship of the Indianapolis 500, renewing a deal which began in 2019.
McLaren adds Cadence as latest sponsor from technology sector
McLaren Racing has signed up computer software company Cadence as the latest addition to its sponsorship portfolio
M&M’s becomes title sponsor of Nascar Cup Series race at Pocono
Mars Wrigley-owned chocolate brand M&M's will become the title sponsor of the Nascar Cup Series race at Pocono Raceway in Long Pond, Pennsylvania, on July 24
McLaren expands SunGod licensing deal to include Extreme E
McLaren Racing has expanded its agreement with eyewear brand SunGod
WRC Promoter planning rally television channel
Jona Seibel, managing director of WRC Promoter, commercial arm of the World Rally Championship, has revealed plans to launch a “24/7 rally television channel” next year.
F1 opts against replacing Russian Grand Prix
Formula 1 has confirmed today (Wednesday) that its 2022 calendar will feature 22 races after the motorsport series opted not to replace the cancelled Russian Grand Prix
Pluto TV launches in Nordics with Bellator, World RX rights
Pluto TV, the free, ad-supported streaming service owned by US media group Paramount Global, has launched in Sweden, Denmark and Norway and will provide live sport from the Bellator mixed martial arts…
Honda returns as title sponsor of 2022 Japanese GP
Formula 1’s Japanese Grand Prix later this year will be title-sponsored by automotive manufacturer Honda.
McLaren Racing diversifies with Formula E entry
McLaren Racing has continued to diversify its motorsports portfolio by agreeing to enter electric racing series Formula E for the first time
Supercars promotes Tunnicliffe to broadcast chief after Prendergast departure
Supercars has announced the promotion of David Tunnicliffe to head of broadcast
Singapore Airlines adds three more years to Singapore GP title sponsorship
Formula 1’s Singapore Grand Prix will continue to carry Singapore Airlines as a title sponsor after the company extended its long-running association with the event.