Esports
IESF to launch Asia Open with Big Bang Media Ventures
The International Esports Federation (IESF) has appointed Indian agency Big Bang Media Ventures to launch the Asia Open Esports Championship
FTC moves to block Microsoft’s $69bn Activision Blizzard deal
The Federal Trade Commission (FTC) has filed an antitrust lawsuit against Microsoft in the United States to challenge the US-based technology giant's attempt to acquire video game publisher and major …
Sportfive acquires influencer marketing agency TwoReach
Build A Rocket, the Sportfive-owned esports and gaming agency, has added to its portfolio in the digital entertainment space by acquiring influencer marketing platform TwoReach
Ludus seeks to make LDN UTD a global model after acquisition
London-based esports organisation LDN UTD has been acquired by Ludus Gaming, a digital sports and gaming investment vehicle with a focus on inclusivity in gaming
VTV pens rights deal for ESL FACEIT competitions
Merged esports gaming company ESL FACEIT Group (EFG) and VTV Cab, a pay-TV arm of Vietnamese state broadcasting group VTV, have agreed a multi-year media rights deal in Vietnam
TSM suspends partnership with FTX
United States-based global gaming and entertainment company TSM is suspending its 10-year naming rights deal with FTX after the cryptocurrency exchange filed for bankruptcy
IOC finalises Singapore as host of week-long esports festival
The International Olympic Committee has stepped up its commitment to competitive gaming by announcing that its inaugural Olympic Esports Week will take place in Singapore from June 22-25 next year
Sportfive signs exclusive sponsorship sales deal with Brazil’s Pain Gaming
Sportfive has been awarded an exclusive mandate to sell sponsorship packages for Pain Gaming, the Brazilian esports team
Microsoft’s Activision Blizzard deal faces European Commission probe
The European Commission has opened an in-depth investigation to assess the proposed acquisition of game company Activision Blizzard by US-based technology giant Microsoft
Blast Premier taps CSM as sales agency of record
CSM Sport & Entertainment has been appointed as the sales agency of record for the Blast Premier esports tournament series
Sportfive adds Gen.G to esports representation roster
The Sportfive agency has added to its esports representation portfolio by agreeing a multi-year strategic alliance with the Gen.G organisation
Mastercard extends backing of Riot Games
Payment services provider Mastercard has renewed its sponsorship deal with video game developer Riot Games
Chiefs WR Smith-Schuster invests in esports platform
NFL star to work on multiple fronts with World Champion Fantasy
Australia’s NBL forms NBA 2K League expansion team
The NBA 2K League is continuing its global outreach by bringing in an Australia-based expansion team for the 2023 season following a landmark partnership with the National Basketball League
Elysian Park Ventures leads Gamurs $12m Series A funding
Elysian Park Ventures, the private investment arm of Major League Baseball’s Los Angeles Dodgers’ ownership group, has led a $12m (€12m) Series A funding round in leading esports media and entertainment publi…
Atresmedia makes esports commitment with CTK venture
Spanish media group Atresmedia has entered the world of esports by joining forces with event production company Cabal esports to form a new company
IOC ‘needs to be involved in esports’, says virtual sports chief Pereira
Esports must be integrated into the Olympic Movement in order to keep pace with social trends, Vincent Pereira, head of virtual sports and gaming at the International Olympic Committee, has said
Sky ventures into esports sponsorship with record Guild deal
UK-based esports organisation Guild Esports has signed a record sponsorship deal with Sky, marking the European media and entertainment group’s first such agreement.