SportBusiness International

Analysis and insight for the global sports business

Events

Article
26 Apr 2018

Rory Squires looks at the evolution of the NFL Draft and how moving the event from the Radio City Music Hall allowed the league to significantly grow the event and upscale its marketing efforts 

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4 Apr 2018

The City of Gold Coast, and the Australian state of Queensland, may have grabbed the world’s attention with the 2018 Commonwealth Games, but for a destination that is immersed in sport and can boast some of the southern hemisphere’s top facilities, this year’s mega multi-sport event is only part of the journey

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4 Apr 2018

What are the ingredients of the Danish success in bidding for and hosting major international sporting events? Sport Event Denmark chief executive Lars Lundov shares the recipe.

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