Media rights are the fastest-growing revenue stream in esports – particularly in Asia – but, according to Riot Games’ head of strategic partnerships Jamie Lewin, they’re still a secondary target for game publishers. Kelvin Tan reports.
Callum McCarthy looks at the various ways in which lesser-known European host cities are benefiting from staging a variety of international esports competitions.
PSG and Schalke pioneer football club involvement in esports PSG targeting Asian youth, Schalke broadening European brand Both clubs believe gaming is the future of entertainment
Sport’s traditional model of the exclusive territory-by-territory sale of media rights is not one that fits esports, according to a leading executive from Riot Games, the esports event organiser and v…
Several major sporting events in China and Asia have been postponed, cancelled, or under threat due to the coronavirus outbreak
The Activision Blizzard-owned Call of Duty League has added several sponsors ahead of its inaugural season
Riot Games' League of Legends Championship Series, whose 2020 season began on January 25, has announced an extension of its partnership with energy drink Red Bull and a new deal with Dell PC gaming brand…